Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 95

Product Marketing Onboarding KPIs User Testing Marketing 95

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 97

User Testing Product Research Product Marketing Customer Feedback 97

Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? And how is it different from traditional marketing? In this post, I will give you an overview of what SaaS product marketing is and what it entails.

Research Software 98

Research Software Onboarding KPIs Definition Product Marketing 98

Userpilot

MAY 17, 2021

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is Product Marketing?

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Feedback Software Product Marketing 98

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. Micro vs macro goals.

Product Marketing 97

Product Marketing Feedback Software User Testing Marketing 97

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.

Research Software 97

Research Software Analytic Tools Feedback Software Data Visualization 97

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? Let’s dig in!

Feedback Software 97

Feedback Software Research Software Product Research User Testing 97

Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Research Software 96

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Successfully launching a product requires proper planning which usually follows specific steps and checklists.

Feedback Software 94

Feedback Software Product Research Research Software Product Marketing 94

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. What is SaaS product marketing?

Feedback Software 96

Feedback Software Research Software User Testing Customer Feedback 96

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 98

Userpilot

FEBRUARY 25, 2024

Predictive analytics are driving business decisions such as product and marketing strategy. Similarly, generative AI applications are helping speed up UX writing and enhance data analytics. No-code tools are making complex tasks simple, such as building in-app product tours. million by 2031 , growing at a CAGR of 11.3%

Analytic Tools 104

Analytic Tools Data Visualization User Testing Reporting Tools 104

Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. But how do you choose good product marketing software? What is product marketing?

Analytic Tools 55

Analytic Tools Feedback Software Research Software Customer Communications 55

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. What does a software marketing strategy for SaaS looks like? Example of a Product Marketing Manager User Persona.

Feedback Software 97

Feedback Software Analytic Tools Research Software Software Review 97

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Userpilot

OCTOBER 15, 2023

A growth marketer is a professional who leverages experimentation and optimization techniques to increase customer lifetime value, drive retention, and fuel business expansion (referral programs, upsells, etc.). In contrast, traditional marketing managers primarily concentrate on classic marketing campaigns for customer acquisition.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization User Testing 105

Userpilot

JULY 27, 2023

Product Manager : In charge of creating product strategy and overseeing the design process, among other things. UX Designer: Responsible for understanding the unique needs and requirements of SaaS users and designing the user interface and experience of SaaS products. Average salary: $151,254/yr.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

JUNE 5, 2023

What is a product-market fit survey ? TL;DR The product-market fit (PMF) survey helps a business measure if its product meets market demand and if it’s good enough that users are ready to pay for it. If the PMF score is above 40, you’ve achieved the product-market fit. PMF survey.

Product Research 96

Product Research User Testing Data Visualization Analytic Tools 96

Userpilot

JULY 17, 2023

By looking at customer experience analytics, you’ll be able to use these valuable insights to make data-driven decisions instead of relying on your product marketing strategy alone. Get your free Userpilot demo today! Get your free Userpilot demo today! Get your free Userpilot demo today!

Data Visualization 98

Data Visualization Customer Experience Analytic Tools Customer Feedback 98

Userpilot

APRIL 13, 2022

Click tracking is an essential method for uncovering weak spots in the product UX and the user flow by analyzing how users engage with your UI. The main idea of click tracking is watching how users interact with your product to discover friction points. This can be a broken link, poor onboarding , confusing UX, etc.

Analytic Tools 97

Analytic Tools Data Visualization Feedback Software Customer Feedback 97

Userpilot

OCTOBER 15, 2021

Want to get started with your product launch email campaign? Get a Userpilot demo and get started right away without needing to code here.

Feedback Software 97

Feedback Software Research Software Product launches User Testing 97

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. What does a software marketing strategy for SaaS looks like? Example of a Product Marketing Manager User Persona.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. What does a software marketing strategy for SaaS looks like? Example of a Product Marketing Manager User Persona.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

APRIL 6, 2022

How do you make your first-time user experience (FTUE) so good that people want to keep using your product to meet their needs? Every product marketer should answer this question before rolling out their product. The first-time user experience (FTUE) is the very first impression your product leaves on a new user.

Customer Experience 109

Customer Experience Feedback Software User Testing Customer Feedback 109

Userpilot

FEBRUARY 4, 2023

Growth metrics are helpful across multiple departments, especially with product teams, marketing teams, and UI/UX designers. Then you can analyze the performance of different segments and do a cohort analysis to check for product-market fit. Finally, act on that data to improve product adoption.

Analytic Tools 98

Analytic Tools Data Visualization Customer Experience User Testing 98

Userpilot

FEBRUARY 13, 2024

Chameleon’s webinar with Janna Bastow highlights the deep significance of customer centricity in product leadership for organizational success. You can use your findings and improve your in-app marketing with Userpilot. Book the demo today! What is a product webinar? Book the demo today!

Webinar 105

Webinar Data Visualization Analytic Tools Feedback Software 105

Userpilot

JUNE 20, 2023

The Lean Product Playbook by Dan Olsen focuses on addressing real customer needs through Lean Process. Product-led Growth by Wes Bush: explores product-led growth strategies for effective onboarding. You can book a Userpilot demo to implement the lessons from these must-led onboarding books effortlessly. rating on Amazon.

Onboarding KPIs 96

Onboarding KPIs Feedback Software Research Software Books 96

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Book a demo to see it in action. What is product management?

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Research Software 103

Userpilot

APRIL 17, 2024

Mixpanel provides insights into customer journeys to help businesses refine product-market fit and drive growth through data-driven strategies. Hotjar enhances user experience and product development with features like heatmaps and custom integrations, delving deep into user behavior. If you want to know more, book a demo now.

Data Visualization 94

Data Visualization Analytic Tools Feedback Software Reporting Tools 94

Userpilot

JULY 23, 2023

Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches. Create a productive environment with a project management tool like Trello, Jira, or Asana. Who is part of the GTM team?

Research Software 86

Research Software Data Visualization User Testing Marketing 86

Userpilot

JUNE 28, 2023

Stripo offers a pre-sign up interactive demo that brings prospects to their ‘Aha’ moment before they even create an account. Get your free demo today! Get a demo now! To achieve these goals, ClearCalcs used Userpilot to run product experiments and track how user behavior would change in response to these changes.

Onboarding KPIs 89

Onboarding KPIs Feedback Software User Testing Analytic Tools 89

Userpilot

JUNE 20, 2023

Regular PMF surveys help teams to ensure that their product is still satisfying a valid user need. If you want to see how Userpilot can help you validate your product ideas, book the demo! What is product idea validation? Just create a landing page with product details and video demos, and use paid ads to drive traffic.

User Testing 95

User Testing Product Research Feedback Software Customer Feedback 95

Userpilot

OCTOBER 16, 2022

Continue to test the strength of your product-market fit. Want to collect user feedback to build products that delight? Get a Userpilot demo and get started. What is a minimum delightful product? Must have product features of a minimum delightful product (MDP). Regularly test product-market fit.

User Testing 108

User Testing Feedback Software Research Software Customer Experience 108

Userpilot

MAY 30, 2023

Since you’ll need software to run surveys, why not try a Userpilot demo to see how quickly you can build in-app surveys to collect actionable feedback? Creative survey ideas for product management For product management surveys, you want to measure the relationship between your customer and your product.

Customer Feedback 88

Customer Feedback User Testing Feedback Software Product Research 88

Userpilot

OCTOBER 1, 2022

To grasp the full picture of your software adoption process, you need to calculate other metrics such as the activation rate , feature adoption rate , and product stickiness. Userpilot is the most cost-effective product we know that can make software adoption easier for you. What is software adoption? Software adoption curve.

Feedback Software 98

Feedback Software Research Software User Testing Onboarding KPIs 98