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B2B Marketing Funnel: What is It and How to Build One?

Userpilot

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Review stage (BoFu). Plan and execute a marketing strategy for each stage that involves the goal, the digital marketing channels, the messaging, the content formats, and the action you want your prospects to take.

B2B 96
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How to Write A Product Manager Cover Letter + Example

PMLesson's Ace the PM Interview

Quickly establish a connection to the company with their own eye-catching mission statements or strategic name-dropping via your work history. There are also some other simpler and more technical guidelines to follow: Include your contact information—your name, address, and phone number.

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Rules & Tools For Scaling Software Sales | Stephen Allott, Seedcamp| BoS Europe 2018

Business of Software Conference

Over 30 years Stephen has seen the evolution of software and tech companies with a fascinating career spanning computers, strategy, software , universities, chairing 8 companies, Government, and most recently in AI gaining a wealth of experience and some great insights to share. Join the smart people who get BoS updates. Transcript.

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The Product Market Fit Engine | Rahul Vohra, CEO, Superhuman | BoS USA 2018

Business of Software Conference

Rahul Vohra (Founder/CEO, Superhuman) – The Product-Market Fit Engine from Business of Software Conference. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? Yeah, and I forced our team to build a trebuchet – in retrospect, that was a very bad idea.

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Intercom on Product: How ChatGPT changed everything

Intercom, Inc.

And this is why we decided to bring you a special episode about these latest developments in the world of AI, what they mean, and whether it’s time to apply it in real-life scenarios such as customer support. Des Traynor: But does that name mean anything? You said GPT: what’s that stand for? Where did it learn that?

ChatGPT 279
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a16z Podcast: Why paid marketing sucks, Network effects, Viral Growth, and more

Andrew Chen

Sonal: I love that you said that because one of the complaints I’ve heard about “growth hacking” is that it’s just marketing by a different name, and what I’m really hearing you guys say is that there’s a systemic point of view, there’s rigor to it, there’s stages, there’s a program you build out.

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New at Intercom uncut: Watch our entire virtual launch event

Intercom, Inc.

You’ll hear from the product managers that led the ideation, planning, and development of these products, and get their unique insights into the ways each of them can uplevel your customers’ experience with your company. So when you see a spike in demand, you can meet it, no matter what size your team is. “We We’re here for you.”