Mironov Consulting
DECEMBER 29, 2022
Almost every week, I have a conversation with executives at B2B software companies who don’t see a bright-line distinction between software license revenue and customization/implementation revenue. Or What do I mean by software product vs software services ? A billable). Building
The Product Coalition
MARCH 15, 2021
I wrote a variation of this for the various product teams at Whispir recently and then as fate would have it, a CEO I know reached out to me on LinkedIn asking the same thing?—?so with very little effort but a huge amount of diligence and thought, and you can do it in 15 minutes if you have access to all the research already.
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Userpilot
OCTOBER 6, 2023
In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Review stage (BoFu). Plan and execute a marketing strategy for each stage that involves the goal, the digital marketing channels, the messaging, the content formats, and the action you want your prospects to take.
Revulytics
JANUARY 17, 2020
Indeed, it seems too good to be true, but that offer is just one of many on several websites that sell discounted software. The software is pirated. Many IT executives see right through such cutthroat prices, recognizing that pirated software, while saving a few dollars, opens organizations to a world of risk.
ProductPlan
NOVEMBER 19, 2021
And at least one dedicated software application to help you take your products from concept to launch. Who will we want to include in our cross-functional product team? How should we arrange the strategy, brainstorming, and planning meetings for this team? The steps include the following: Building your cross-functional team.
Gainsight
NOVEMBER 11, 2018
The question behind the question is: “The Aptrinsic product, team, and message resonates with me. In fact, we chose Aptrinsic because their product, team, and message is something we want to amplify, not change. As we completed our due diligence on Aptrinsic, we were blown away by the quality of their team and product.
Gainsight
MARCH 19, 2020
And that’s driven thousands of customer success professionals who were used to seeing their clients and teams every day to learn the ins and outs of “virtual” CS. Thanks to many, including Marco Innocenti and the team at Zoom, as well as Jay Nathan. Get your team on the same page about customers. Watch the recording here!
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