B2B Marketing Funnel: What is It and How to Build One?
Userpilot
OCTOBER 6, 2023
In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. The stage where a lead becomes a free trial user. Here, your goal is to offer a smooth first-time user experience as they explore and realize the value of your product. Review stage (BoFu). But how can you use it?
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