Userpilot

MAY 30, 2022

Needs-based segmentation involves segmenting customers into groups based on their problems and needs. Adopting a needs-based segmentation approach leads to a clearer understanding of the market and better-tailored messages for customer segments. Value-based segmentation involves grouping customers by their economic value.

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? In structure by segments , product teams group customers according to predefined attributes and each team is responsible for developing the product to satisfy their unique needs. Userpilot is a growth platform with advanced feedback and analytics functionality.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Userpilot

OCTOBER 25, 2022

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Market research, differentiation, and positioning are necessary to prepare for the product launch. What is product strategy?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. Choosing the right tool to work with can make your life easier. What is a product launch? What are their motivations?

Product launches 105

Product launches Product Research Data Visualization Research Software 105

Userpilot

JUNE 20, 2023

We look at the process of idea validation and a range of tools and techniques you can leverage to aid the process. TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Are there enough users who are ready to pay for a solution to the problem?

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

Userpilot

NOVEMBER 19, 2022

The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. To achieve that they use a range of techniques, like review research, user interviews, feedback , or product usage tracking. Want to see how? Book the demo!

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

SEPTEMBER 14, 2023

To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. You normally use customer discovery questions as a part of the initial market and customer research. Their aim is to identify market gaps and unsatisfied customer needs.

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

Userpilot

NOVEMBER 21, 2023

New feature or product enhancement checklist: Gather ideas for new features and improvements from customer requests and feedback. Your feature launch marketing strategy should use a range of channels, like in-app announcements , emails , and social media posts. To evaluate your in-app messages, use flow analytics.

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. As with all marketing efforts , positioning should be driven by the customer and their needs. Identify your competition.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

OCTOBER 13, 2022

Product parity should be avoided because such products are unlikely to disrupt the market and never command premium pricing. Product parity also limits your marketing and branding strategies. In fact, the only differentiator you can use to stand out from competing parity products is price. Risk losing competitive advantage.

Product Research 98

Product Research User Testing Feedback Software Research Software 98

Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Look back and learn- collect feedback and improve. Market Research. Go-to-market strategy. Advertising.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

UX Studio

JUNE 30, 2023

We deliver impactful, user-friend, and unique solutions for ambitious ideas. USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Usersnap

SEPTEMBER 12, 2023

In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. that helps software companies with product monetization.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

The Product HQ

JUNE 1, 2024

While you don’t need to know as much about technical product development as an engineer, you should have a good enough understanding and basic knowledge of how technology works. For starters, having sound knowledge of technical product development will make it easier for you to plan with software engineers.

Startups 52

Startups Product Management Product Manager Technical Review 52

The Product Guy

AUGUST 13, 2020

In one of the earlier sessions with my mentor, we spent a lot of time talking through the business model, various groups in the organization, their responsibilities, engagement model and what the customer experience is at the end of the day. It is a good tool to have and can be used over and over again. .

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

Usersnap

NOVEMBER 10, 2023

Our former product manager shared a bunch of Powerpoint templates with us and we loved the flexibility and versatility the tool provided. While it is a versatile tool for various presentation needs, it may not be the best fit for roadmap presentations. Consider you are presenting your product’s roadmap at your annual town hall.

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

Imaginary Cloud - Design

AUGUST 19, 2021

This blog post will discuss what Design Research is, its top benefits, and how we do it at Imaginary Cloud. What is Design Research? The Benefits of Design Research. ? Market Research vs Design Research. ? Design Research steps. ? Design Research methods. User Research. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Userpilot

NOVEMBER 14, 2022

What tools do you have at your disposal? Perform a competitive analysis of the currently available solutions to the user problem. Carry out customer discovery to validate the problem and your solution. Miro is a versatile collaboration whiteboard software that you can use at various stages of product planning and development.

Product Research 98

Product Research User Testing Research Software Onboarding KPIs 98

The Product Guy

OCTOBER 9, 2018

This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low. What systems/metrics/processes do we need to measure and track winning? Don’t hesitate to show your strategy documents to your most trusted customers for early feedback. About Julian Dunn.

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

UX Studio: Product Management

NOVEMBER 9, 2017

This article will provide a guideline to do UX research the right way. It will also break down some basic concepts related to UX research. . What is UX research? Most simply: UX research gets feedback from target audience/users about a product. How and When to do UX Research? Validation. Prototyping.

Product Research 95

Product Research Research Software User Testing Feedback Software 95

Userpilot

NOVEMBER 10, 2021

Product teams are far more thoughtful and deliberate in the way they carry their work, with outcome-focused work at the forefront of solutions they execute on. This is likely still the case in many waterfall environments, but with Agile now becoming the standard for SaaS products, it’s time to change and adapt how we write specs.

Product Research 52

Product Research User Testing Feedback Software Research Software 52

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Build in-app flows to help users discover features. User empathy.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

ProductPlan

OCTOBER 4, 2022

How a company tells its story, defines its audience, and differentiates its products will provide a sense of who they want to be and where they think they are going. A flurry of new job postings for engineers with expertise in Google cloud when their current solution runs only in AWS may give you a heads-up before the next sales encounter.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

ProductPlan

JANUARY 17, 2023

Can’t I just use my knowledge of the customer’s domain to create create solutions to their problems?” That’s why I never rely on market research. What Jobs and Ford both understood is that asking customers what they want, asking them for the solution itself, can lead you down the wrong path. question obvious.

B2B 59

B2B User Testing Customer Feedback Customer Experience 59

Nulab

SEPTEMBER 22, 2021

It’s one of the most important decisions you can make and will form the foundation of your marketing strategy — so it’s important to give it plenty of care and attention. In fact, you shouldn’t enter the market until you’ve figured it out — so this bit should come before anything else. Define your market size.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. None of this is possible without the right tool for the job – Userpilot can help.

Feedback Software 97

Feedback Software Research Software Analytic Tools Product launches 97

Pragmatic Marketing

APRIL 27, 2020

Given the current circumstances the world finds itself in, in-home usage testing (iHUTs) provides an optimal method for gathering needed feedback to continually improve. A Systems Approach. For new products or low-share products, the sample should reflect the brand-share makeup of the market. The Golden Age of CPG.

User Testing 91

User Testing Product Research Customer Experience Testing 91

Pragmatic Marketing

APRIL 27, 2020

Given the current circumstances the world finds itself in, in-home usage testing (iHUTs) provides an optimal method for gathering needed feedback to continually improve. A Systems Approach. For new products or low-share products, the sample should reflect the brand-share makeup of the market. The Golden Age of CPG.

User Testing 91

User Testing Product Research Customer Experience Testing 91

UX Studio: Product Management

MARCH 19, 2021

As a group of researchers at uxstudio we tend to seek new methods and ideas that we can share with each other and use to improve our work. Our group set a goal to learn more about features and user needs prioritization. Relies a lot on the score system, which can be a source of errors. We can weigh in customer problems.

Product Research 109

Product Research User Testing Development Customer Experience 109

Userpilot

DECEMBER 5, 2023

Our ultimate guide explores: What exactly product design involves How to design successful products , and Tools that can help you design them. Next, research the market trends and competitors to identify their strengths and weaknesses. Product design is much more than an aesthetic and intuitive UI. Let’s get right into it!

User Testing 95

User Testing Data Visualization Product Research Feedback Software 95

UX Studio

APRIL 25, 2019

It will take you just eight minutes to read this article, you will know about: An “inclusive” marketing strategy. When does the time come for this type of research? A snapshot of tools and techniques. How we conducted brand research on our UX studio brand. Takeaways on branding research. Human minds amaze me.

User Testing 73

User Testing Product Research Research Software Data Visualization 73

PMLesson's Ace the PM Interview

APRIL 25, 2022

Sample Answer Spotify's "Wrapped" campaign is my favorite marketing campaign. They look at listening trends at both the platform level and the individual user level. Over my career, I've done my best to shape my engineering skills to be able to one day work directly in autonomous vehicle technology.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

JANUARY 20, 2024

We also show you how to create a message map for your SaaS! Message maps allow organizations to differentiate themselves effectively from competitors by creating clear and distinct messaging that highlights the brand’s or product’s unique value proposition. This is one of the questions we answer in this article. Let’s get to it!

Messaging 100

Messaging User Testing Research Software Analytic Tools 100

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Building user personas helps the entire team better understand user needs and build solutions that satisfy them well. Discover solutions through user research. Interested?

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Userpilot

SEPTEMBER 23, 2022

Before you start building, validate the problem you’re solving and potential solutions with experimentation and testing. Customer feedback will also help you decide on the features for your minimum viable product. To make customer feedback more meaningful, segment your users and ask them relevant questions.

User Testing 59

User Testing Product Research Feedback Software Framework 59

The Product Coalition

SEPTEMBER 4, 2023

In hopes of finding the next big idea, many turn to their most loyal users for feedback and inspiration. And often enough, that feedback leads to useful improvements. And yet, useful improvements do not always add up to the desired results , especially when growth is a problem and the market is saturated with similar solutions.

User Testing 119

User Testing Customer Feedback Vision Customer Experience 119

Userpilot

NOVEMBER 5, 2022

You can use Userpilot to improve your customer discovery by tracking product usage, collecting user feedback in-app, and validating ideas in fake door tests. How do you need to adjust your differentiation and positioning strategies not to lose your product-market fit ? Tools and techniques for testing assumptions.

Product Research 98

Product Research User Testing Customer Feedback Customer Experience 98