Remove Differentiation Remove Positioning Remove Product Marketing Remove Weak Development Team
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Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. What is product positioning? Why is product positioning important?

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Common Product Vision Board Mistakes

Roman Pichler

Cause : A confusion about what an effective product vision is. Solution : Describe the ultimate purpose of your product, the positive change the product should bring about like “healthy eating”. Consequently, it will be hard to achieve the desired business benefits and monetise the product. Needs are Features.

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How To Prevent Common Mistakes In Product Development

BrainMates

In Product Development. Product development can be a difficult process to get right. Not all products are created equal, and an alarmingly high number of products produced will fail. In fact, around 40% of the products launched by organisations fail to meet their intended objectives. By JANA PAULECH.

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13 Customer Discovery Questions to Ask for Valuable Insights

Userpilot

TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs. Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events.

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

To define the product vision , product managers need to take their market research results along with the company objectives and use them to outline what they want the product to be like in the future. Goals are important aspects of the product strategy. What is strategic product management?

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Your MVP is Not the Minimum Product

ProductPlan

In my opinion, the definition of an MVP is often misunderstood, and I’ve seen entrepreneurs and product teams misinterpret it with unfortunate results. What is the Minimum Viable Product? First, a shout out to Frank Robinson , a fellow product development pro in Santa Barbara who coined the term “MVP” about 20 years ago.