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Startups need dual theories on distribution and product/market fit. One is not enough

Andrew Chen

99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. (I’m I’m ignoring deep tech and foundational AI research companies, for the sake of this conversation). Ironically, this is where great products become to dominate.

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The Lean Product Playbook Summary?—?achieving Product-Market Fit in 6 steps

The Product Coalition

The Lean Product Playbook Summary?—?How How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. Steve Jobs.

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Finding Product-Market Fit – Expert Advice From Prowly’s CEO Joanna Drabent

Userpilot

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.

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How to Break into Product Marketing Management (PMM)

PMLesson's Ace the PM Interview

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

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The “Dinner Party Jerk” test — why founders need to pitch themselves harder and more futuristically

Andrew Chen

I’ve heard thousands of “elevator pitches” and they generally focus on the idea and not the team, the market, differentiation, or anything else. The perspective is often directly reflected (and not) in the slide decks I review at a16z. Maybe you don’t actually have product market fit yet, or your marketing strategy.

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Count The Digits

Mironov Consulting

  (And we’ll be speaking the language of money , not technical processes.) But this crude method can help us differentiate ¥24M from  ¥60M, create some daylight between A$ 50k and A$700k, sort 2 lakh tickets from 80 lakh tickets.    Tests with first-time users show an average 8.5

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The Ultimate Guide to Product Management for SaaS – SaaS Product Management explained by 10 SaaS PMs

Userpilot

SaaS product management refers to software-as-a-service and is cloud-based software that is accessible from any device with an internet connection and web browser. A frightening number of product managers don't directly speak to customers despite it being a best practice. It sits at the intersection of UX, tech, and design.