Remove Document Remove Inbound Remove Product launches
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Intercom’s product principles: Shaping the solution to maximize customer value

Intercom, Inc.

I expect my tenured engineers to be just as involved and capable of onboarding product managers and designers as they are their engineering peers. When we began planning for our Inbound Custom Bots, the best solution design on offer was not the best overall solution – it would have been too expensive and time consuming to build.

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3 ways Answer Bot saves your support team time

Intercom, Inc.

Cleo, one of our early adopter customers, found that Answer Bot resolved one in five of all of their inbound conversations. One of the most exciting parts about our own Answer Bot product launch was the ability to use Answer Bot to share our news. At its core, it is designed to save time – especially for support teams.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

And so that's exactly the question I was going to get to you is that, what do you guys use to hand off all of that sort of product knowledge and market contacts that you guys have on your team to some of those partner teams? Do you have documents that you use. You guys just did inbound like in the last couple of weeks.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

And so that's exactly the question I was going to get to you is that, what do you guys use to hand off all of that sort of product knowledge and market contacts that you guys have on your team to some of those partner teams? Do you have documents that you use. You guys just did inbound like in the last couple of weeks.

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

Instead, you can follow this hands-on guide for go-to-market strategy and product launch plans. The marketing strategy for product-led growth is more inbound and you let the product speak for itself. Will I focus more on inbound or outbound sales, or both equally?

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Marketing Roadmap: The Product Marketing Manager Guide to Success

Userpilot

A product roadmap focuses on new feature development and release; meanwhile, a marketing roadmap focuses on feature promotion to increase the chances of feature success. Marketing roadmaps are complex documents that capture and visually communicate your marketing plan. It is a suite of related roadmaps focused on a single product.

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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

People love to document and post about them. HubSpot implements certification programs to drive brand activation Similar to the above, HubSpot offers free educational courses for inbound marketing training. With over 5 million visitors per month, Product Hunt is a buzzing community of techies and digital product lovers.

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