Gainsight

NOVEMBER 20, 2019

Download three podcast episodes at the beginning of every week. An approachable best-seller that will expand the way you think about applications of research. The Lean Product Playbook —Dan Olsen. A step-by-step strategy for new and seasoned PMs alike to learn how to build products customers will love.

Books 80

Books Blog Feedback Software User Testing 80

ProductPlan

MARCH 17, 2020

So, how does a product manager take ownership of more than just backlog management? How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”. Developing a Product Strategy. Product Vision. Product Strategy.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Good Product Manager

JANUARY 11, 2016

Improving Product Management in 2016: Strategy vs. Technique. In most sports there are two basic ways to improve — better technique or better strategy. If you’d prefer to stream it, you can listen via the player below, or you can download the MP3 for listening as well. prodmgmt #prodmktg. prodmgmt #agile #prodmktg.

Product Management 94

Product Management Product Manager Management Management 94

Good Product Manager

JANUARY 11, 2016

Improving Product Management in 2016: Strategy vs. Technique. In most sports there are two basic ways to improve — better technique or better strategy. If you’d prefer to stream it, you can listen via the player below, or you can download the MP3 for listening as well. prodmgmt #prodmktg. prodmgmt #agile #prodmktg.

Product Management 60

Product Management Product Manager Management Management 60

Pragmatic Marketing

OCTOBER 11, 2019

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. So we generally know a lot about our target market and our customers going into something like this. We don't always do that.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. So we generally know a lot about our target market and our customers going into something like this. We don't always do that.

Product launches 70

Product launches Research Software User Testing Product Research 70

Product Innovation Educators

APRIL 29, 2024

Product innovation involves creating value, which is judged by the customer. [3:23] 3:23] What factors influence product innovation? Product Strategy Well-defined new-product strategy First-to-market or fast-follower strategy Focus on sustainability Intellectual property considerations Global business model [13:24] 3.

User Testing 117

User Testing Product Research Research Software Finance 117

Mixpanel

MAY 9, 2024

Product analytics platforms track and help analyze this data for trends. Examples of product analytics include analyzing user conversion, activation, and churn data with the intention of improving those metrics. That’s because most apps and websites aren’t designed to run detailed reports on themselves.

Data Visualization 52

Data Visualization Analytic Tools User Testing Research Software 52

Userpilot

JULY 15, 2019

In-app marketing – Everyone’s doing it in bits and pieces. This guide will give you a holistic idea of in-app marketing, what to improve and how to attract, acquire and retain more users. Ultimately, using in-app marketing to retain customers and upsell to your users is a no-brainer. I hope you enjoy the guide!

Analytic Tools 73

Analytic Tools Feedback Software Research Software Marketing 73

Intercom, Inc.

DECEMBER 18, 2018

Email marketing remains an incredibly valuable way of communicating with customers at every stage of their lifecycle, whether you’re a thriving SaaS company or up-and-coming small business. Onboarding tips for a new app. Email can be a great tool to fill in gaps between conversion points. Come back” campaigns for inactive users.

User Testing 150

User Testing Analytic Tools Customer Experience Research Software 150

Product Innovation Educators

JUNE 12, 2023

Tools for planning and executing product projects Today we are talking about the skills product managers need to grow their careers. Before joining Google, Neha worked as a Management Consultant at Essex Product Consulting, where she helped organizations build products. What would be some tools to do that?

User Testing 93

User Testing Customer Feedback Customer Experience Product Management 93

Userpilot

DECEMBER 14, 2021

Launching a new product in the market can definitely be nerve-racking. Getting the launching strategy right, creating a market buzz, getting people to notice and talk about your product, and giving value to the customers can all be overwhelming. What if the product made with so much effort gets totally ignored?

Feedback Software 86

Feedback Software Research Software User Testing Customer Feedback 86

Product Innovation Educators

NOVEMBER 2, 2020

Discover the smorgasbord of tools for product managers and innovators. We were there to prepare for the New Product Development Professional certification from PDMA, the Product Development and Management Association. Coupled with a PhD in Innovation, that is what got me started teaching product and innovation management.

Certifications 72

Certifications Research Software Feedback Software Product Management 72