Pragmatic Marketing

APRIL 12, 2015

Now that this tune is stuck in your head, you’re probably thinking, “What the heck does a Police song from 1979 have to do with agile marketing?” We all know the genius of Sting, but was he really 35 years ahead of the curve for agile? Picture the “giant steps you take” as the wavy agile progress line in the chart. Each peak represents another bound as the moon’s one-sixth gravity effortlessly accelerates you toward increased customer engagement and response.

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Agile Marketing Customer Experience User Testing 70

First Round Review

APRIL 14, 2015

Serial entrepreneur Tim Howes has grown several huge engineering teams from scratch. Here are the five area he focuses on to keep everything on track.

Engineering 44

Engineering 44

TSIA

APRIL 14, 2015

In part 1 of this two-part blog series , I talked about some of the top 6 emerging trends in field services occurring as the result of major changes in the industry. Here are the last three trends on this list that you can expect to see as we continue through 2015.

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Blog 40

Product Culture

APRIL 14, 2015

I've never felt there was an inherent conflict between using an agile approach to development and having a high-level roadmap. The latter sets out your destination, where the former is about figuring out the details of your path to that destination as you go. I'll be leading a workshop on roadmapping with an agile bent at the MVP Conference in Arlington, VA May 18-19.

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Agile Roadmap Development Workshop 40

Speaker: Maher Hanafi, VP of Engineering at Betterworks & Tony Karrer, CTO at Aggregage

Executive leaders and board members are pushing their teams to adopt Generative AI to gain a competitive edge, save money, and otherwise take advantage of the promise of this new era of artificial intelligence. There's no question that it is challenging to figure out where to focus and how to advance when it’s a new field that is evolving everyday. 💡 This new webinar featuring Maher Hanafi, CTO of Betterworks, will explore a practical framework to transform Generative AI prototypes into

UserTesting

APRIL 14, 2015

If you’re developing an app, you know how important it is to get good reviews in the App Store. And if you’re designing a website, you need to make sure your users have a great experience and understand what you’re … The post 4 Reasons Why You Should User Test Your Product Early And Often appeared first on UserTesting Blog.

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User Testing Product Research Testing Customer Experience 26

UserTesting

APRIL 14, 2015

If you’re developing an app, you know how important it is to get good reviews in the App Store. And if you’re designing a website, you need to make sure your users have a great experience and understand what you’re … The post 4 Reasons Why You Should User Test Your Product Early And Often appeared first on UserTesting Blog.

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User Testing Product Research Testing Customer Experience 24

DISQO

APRIL 16, 2015

One of the most difficult aspect of building successful products is communication and decision making across and within teams. These communication challenges are most pronounced between product managers and engineers. Nathan Creswell illustrates what he and many others believes to be the crux of the problem: “Engineering automatically see you [the product manager] as the enemy.

Engineering 40

Engineering Product Research Product Management Product Manager 40

DISQO

APRIL 16, 2015

One of the most difficult aspect of building successful products is communication and decision making across and within teams. These communication challenges are most pronounced between product managers and engineers. Nathan Creswell illustrates what he and many others believes to be the crux of the problem: “Engineering automatically see you [the product manager] as the enemy.

Engineering 40

Engineering Product Management Product Manager Customer Experience 40