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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. White papers – these serve as a useful way to demonstrate expertise by writing about the problems your target personas have and offering insights to help them improve their situation.

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Feedly is hiring a VP Marketing

Roy Madden

It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. Develop marketing assets (presentations, blog posts, case studies, white papers, and webinars) for our demand generation campaigns and sales process.

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Step-by-step guide to acquire new customers for your new product

The Product Coalition

When working with some beta customers, it seems normal to give them a decent discount for being early adopters, but this also gives you the opportunity to include some commercial commitments that to provide you with customer case studies or success/value metrics that could be used in potential white papers or presentations.

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Hiring Enterprise Sales Teams Ahead of Product/Market Fit

The Product Coalition

A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. First, let’s recapping the basics of why we hire enterprise sales teams and what they do. “Always Be Closing!”

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Hiring Enterprise Sales Teams Ahead of Product/Market Fit

Mironov Consulting

A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. First, let’s recapping the basics of why we hire enterprise sales teams and what they do. Here’s my gross simplification.

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Making Your Life Easier with Citrix Receiver Version Usage Reporting

eG Innovations

From an administrator’s perspective, they can use Active Directory Group Policy scripts to push Receiver updates to the user devices as part of the startup/shutdown of AD GPO. This is where eG Enterprise helps! Then, eG Enterprise intelligently encapsulates this information in a comprehensive Citrix Receiver Usage report.

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Slack’s Rachel Hepworth on bringing growth marketing to a high growth company

Intercom, Inc.

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. The role that started me on this path was joining a very small startup a little over a decade ago, Climate Corp.