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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. What follows is a lightly edited transcript of the event.

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Data-driven sales: 18 sales KPIs and metrics to grow your revenue faster

Intercom, Inc.

For our outbound leads – leads generated by our outbound SDRs – we track: Number of accounts contacted: The total number of companies that our outbound SDRs have prospected to. At this stage, many companies become obsessed with tracking sales activities, especially if they’re doing outbound sales.

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Built For You: Premier Services, Conditional Branching, and more features to tailor customer experiences

Intercom, Inc.

Updated outbound messaging CSV reports for streamlined messaging data. Our updated outbound messaging CSV reports make it easier for you to uncover valuable insights into how your messages are performing. The customer below, wanted to ensure that new drafts would also include the Article’s history – and to that, we say yes!

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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

They tell the product management team what they need to achieve. Market research, differentiation, and positioning are necessary to prepare for the product launch. Product managers need to plan the timing, how to measure launch success , and how to make sure their first-time user experience is satisfying.

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Marketing Roadmap: The Product Marketing Manager Guide to Success

Userpilot

A marketing roadmap is a structured timeline of events that communicates the marketing objectives and action plan. Unlike a product roadmap , which is focused on features to be released and based on business objectives, a marketing roadmap is based on user needs and focuses on feature /product promotion.