Userpilot

APRIL 16, 2025

Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot. Data fragmentation prevents you from delivering the cohesive, personalized experiences your customers expect. You check event data, but somethings missing.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Product Talk

JUNE 19, 2024

But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Discovering unmet customer needs, pain points, and desires—AKA opportunities. The opportunities represent customer value.

Generative AI 337

Generative AI Product Research Feedback Software Analytic Tools 337

Userpilot

MAY 27, 2025

Understanding these differences in how each segment interacts, whether its how often they use the app or which features they rely on, helps you tailor the in-app experience to meet each user’s needs. What to track: Core in-app user behavior events Not all user interactions are equally useful.

Analytic Tools 96

Analytic Tools Research Software Feedback Software Data Visualization 96

Userpilot

OCTOBER 31, 2024

Product analytics refers to the process of gathering and analyzing data on how users interact with a product. It tracks key metrics such as feature usage , user flows, and behavior patterns to explore user preferences and pain points. Tracking in-app events with Userpilot.

Data Visualization 105

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 105

The Product Guy

FEBRUARY 27, 2020

The kiosks help thousands of customers by providing valuable information and generate a significant portion of the revenue for the company. A risk is an uncertain event that may have both a positive or negative impact on a product. The concessions, that paid a premium, received a customized presence on the kiosk.

User Testing 419

User Testing Weak Development Team Product Research Customer Experience 419

Intercom, Inc.

APRIL 29, 2020

As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. At SaaStr Summit , I spoke about how businesses can adapt during these uncertain times by focusing on customer impact. Embracing a philosophy of change.

Customer Experience 228

Customer Experience User Friction Customer Feedback Data Visualization 228

Intercom, Inc.

OCTOBER 21, 2020

The feelings customers take away from an experience with your company are far more important than any “response time” metric. This applies not only to conversations a customer may have with your sales or support teams, but even when they’re not talking to you at all – such as when they’re on your help center , searching for answers.

User Friction 211

User Friction Data Visualization Customer Experience User Testing 211

Alchemer Mobile

JUNE 14, 2022

NPS surveys changed the way businesses gauge customer experience and are still widely used today. Over the past two decades, advancement in digital technology and our understanding of customer behavior have changed many aspects of the corporate approach to customer loyalty and emotion. 1: Target the right customers.

Product Research 246

Product Research Feedback Software User Friction Customer Experience 246

Userpilot

SEPTEMBER 2, 2024

Now, imagine applying this level of understanding and customization to your marketing strategy. A customer-led marketing strategy is about transforming your approach to reflect the same level of personalization. It helps build customer retention and brand loyalty. Prioritize features based on what your customers need.

User Testing 111

User Testing Customer Feedback Customer Experience User Friction 111

Userpilot

SEPTEMBER 9, 2024

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? TL;DR Customer-led marketing is a strategy that puts the customer at the center of all marketing efforts, making their pain points , behaviors, and feedback the driving force behind decisions.

Customer Feedback 111

Customer Feedback Customer Experience Data Visualization Analytic Tools 111

Userpilot

NOVEMBER 27, 2024

Identify points of user frustration and friction Session replays allow you to see where users experience friction and diagnose the causes of their frustration. You can use the insights to optimize critical user flows and touchpoints like onboarding processes or signup forms.

Data Visualization 105

Data Visualization Analytic Tools Definition Customer Feedback 105

Product Talk

APRIL 21, 2021

In fact, the events in the world in 2020 are what really motivated me to dig in and start to explore this topic. Design with your customers, design with your constituents, not for them. Why are we continuously engaging with our customers? Why are we continuously engaging with our customers? Tweet This.

Product Research 325

Product Research User Testing Research Software Analytic Tools 325

Userpilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Let’s dive right in! Book the demo to find out how!

Data Visualization 105

Data Visualization Customer Feedback User Testing Analytic Tools 105

Userpilot

FEBRUARY 25, 2025

Take action quickly when issues arise: Use session replays to automatically route high-friction sessions to product teams for rapid investigation and resolution. This reduces support costs, improves customer satisfaction, and accelerates the iteration cycle. Heatmaps and event tracking show what they overlook.

Data Visualization 88

Data Visualization User Testing Customer Feedback Customer Experience 88

Product Innovation Educators

JUNE 24, 2024

In product management, it involves understanding the needs and pain points of customers and creating products that solve their problems. It’s important to remember that a career transition is not a one-time event, but rather an ongoing process of learning, growth, and adaptation.

Product Manager 249

Product Manager Product Management User Friction Product Research 249

Userpilot

OCTOBER 7, 2024

What is an end-to-end customer experience? It’s the complete customer experience that covers all the interactions between a user and your business, from initial contact to post-purchase. Why is an end-to-end customer experience important? Why is an end-to-end customer experience important?

Customer Experience 105

Customer Experience Data Visualization Customer Feedback User Testing 105

Userpilot

MARCH 5, 2025

Are you struggling to make sense of scattered user data? The right customer analytics platform helps you uncover exactly how customers interact with your product: so you can spot issues early, optimize user journeys, and drive sustainable growth. Mixpanel – the best cross-platform customer analytics software.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Product Innovation Educators

JUNE 12, 2023

Second is setting up the right funnels for access to users. I strongly believe that as a PdM, the biggest value you bring on your team is speaking to users and having a pulse of what your customers need. First, we go out and talk to customers. 15:34] How have you gotten product managers to spend time with customers?

User Testing 253

User Testing Customer Feedback Product Manager Product Management 253

Userpilot

MARCH 29, 2024

Looking for practical customer journey analytics examples to inspire your own strategy? This guide discusses how customer journey analytics can help you understand customer interactions with your business. Create customer journey maps to outline the challenges and expectations of your customers. Book a demo !

Data Visualization 102

Data Visualization Analytic Tools Customer Feedback Customer Experience 102

Intercom, Inc.

AUGUST 18, 2021

There’s a good reason that the seemingly simple Net Promoter Score (NPS) has become a ubiquitous, revered statistic in modern business – this single number is viewed as a measure of customer loyalty, a way to benchmark competitive performance, and has been proven to correlate with revenue growth (hence the popularity).

Product Research 232

Product Research Data Visualization Customer Feedback User Testing 232

Userpilot

FEBRUARY 25, 2024

Using a product with a lot of customer friction is like wearing uncomfortable shoes. In the article, we show you how to identify and reduce customer friction in your SaaS product to boost product engagement. TL;DR Customer friction is the obstacles that customers face on their journey with the product.

Data Visualization 104

Data Visualization Analytic Tools Research Software User Friction 104

Userpilot

JULY 9, 2024

What is a customer experience management strategy? We also share best practices for product teams seeking to optimize their strategies and enhance customer engagement throughout their journey with the product. Implement tactics to enhance customer experiences at various touchpoints. Why is it important? How to create it?

Customer Experience 111

Customer Experience User Testing Research Software Analytic Tools 111

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Research Software 103

Userpilot

MAY 30, 2025

Instead, choose actionable metrics that reflect your apps unique value, user behaviours , and business model. It could be very basic at first if a customer has never used a mobile growth platform before, maybe you want to validate your hypothesis on what your most popular feature is. Customer acquisition cost formula.

Onboarding KPIs 89

Onboarding KPIs Feedback Software Analytic Tools Research Software 89

Userpilot

MAY 26, 2024

A Customer Effort Score (CES) survey is a powerful tool for assessing how easy it is for customers to interact with your product. It helps you identify areas for improvement and enhance the user experience. Customer effort score calculation. CES surveys might not be enough to collect 360-degree customer feedback.

Customer Experience 103

Customer Experience Customer Feedback Product Research User Friction 103

Product Innovation Educators

SEPTEMBER 2, 2024

It guides product managers through the complex landscape of what customers need, want, and how they behave. It’s important because it helps uncover what customers need and want, even if they don’t know it themselves. These sessions could reveal unexpected pain points in current tools and spark ideas for innovative features.

User Testing 280

User Testing Product Research Market Research Research Software 280

Userpilot

APRIL 16, 2024

Customer journey insights enable marketing, product, design, and customer success teams to make informed decisions and create better customer experiences. In this article, we explain: What customer journey insights are. How they are linked to customer journey analysis and customer journey mapping.

Data Visualization 105

Data Visualization Customer Feedback Analytic Tools Feedback Software 105

Userpilot

MAY 17, 2025

You need clear goals, the right events, and analytics tools that fit your app’s journey. Theres no shared structure or HTML events to latch onto. Instead, youre dealing with native components, custom gestures, and frameworks that dont expose much by default.

Data Visualization 82

Data Visualization Analytic Tools Feedback Software Reporting Tools 82

Userpilot

APRIL 8, 2025

Gathering mobile customer feedback shouldnt just be a checkbox item. As a product manager, I believe its a critical step to understanding whos really using your app, whats tripping them up, which features are making a difference, and how many users might opt for your paid plans.

Customer Feedback 76

Customer Feedback User Testing Feedback Software Customer Experience 76

Userpilot

JUNE 4, 2024

Looking for a customer behavior analysis example to see how you can extract valuable insights? In this article, you will also learn how to conduct customer behavior analysis step-by-step and how Userpilot analytics can help. To gain meaningful insights, the analysis should focus on specific user segments.

Data Visualization 105

Data Visualization Customer Feedback User Testing Customer Experience 105

The Product Coalition

NOVEMBER 4, 2020

These are our improv techniques for conducting user interviews, consolidating user pain points to create solutions, humanizing your customers, and working with your team to bring it all home. And if we’re getting into the product world, don’t steamroll your customer!

Article 205

Article Product Manager Product Management User Friction 205

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

The Product Coalition

JUNE 10, 2022

Assumptions: Amazon Fresh is an e-commerce site that allows users to shop for their daily groceries. Customers can access Amazon Fresh through the Amazon.com home page that directs them to the Amazon Fresh shopping catalogue. Firstly, customer touchpoints that attribute to the success of any daily online grocery experience.

Onboarding KPIs 148

Onboarding KPIs Customer Experience User Friction Product Manager 148

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. TL;DR Customer acquisition is the process of attracting and converting new customers into paying customers.

Research Software 105

Research Software Feedback Software Customer Experience Customer Feedback 105

Intercom, Inc.

AUGUST 25, 2021

We have achieved a great deal in the past decade – we have built a lot of great product , hired hundreds of wonderful people , and helped thousands of amazing companies form lasting relationships with their own customers. It’s in our nature to look forward, to focus on shipping , to keep innovating and providing value.

Customer Experience 220

Customer Experience Data Visualization Onboarding KPIs User Friction 220

Userpilot

AUGUST 12, 2024

Interested in customer segmentation analytics but don’t know where to start? We also cover: The benefits of customer segmentation analysis. TL;DR Customer segmentation divides clients into groups with shared attributes for in-depth analysis and personalized experiences. Needs-based segmentation (needs, pain points, etc.).

Data Visualization 95

Data Visualization Analytic Tools Feedback Software Reporting Tools 95

Userpilot

MARCH 15, 2024

Want to conduct customer journey visualization but not sure what’s the best way to do it? This article shows you a step-by-step process for collecting customer data and creating easy-to-understand visual maps. TL;DR A customer journey map represents the steps users take when interacting with your brand. User emotions.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105