Userpilot

OCTOBER 17, 2023

That said, let’s go over what type of data you can collect and explore some customer insights examples you can learn from. There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers.

Data Visualization 86

Data Visualization Analytic Tools Research Software Feedback Software 86

Userpilot

SEPTEMBER 15, 2023

In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. TL;DR Concept testing evaluates an idea before it’s introduced to the market to gauge its potential success. An example UI wireframe survey powered by Userpilot.

User Testing 97

User Testing Feedback Software Product Research Analytic Tools 97

Pragmatic Marketing

MAY 11, 2020

After being in the market research industry for nearly 30 years, I’ve been involved with research and insights through several recessions and other types of crises. For marketers, it’s easy to be unsure of what to do in an uncertain environment. Become a More Proactive Marketer.

User Testing 91

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Roman Pichler

FEBRUARY 19, 2024

If you manage a group of product people, for example, as the head of product , I hope that the article will help you determine if the group’s empowerment is sufficient. It’s the first step to bring about positive change. You are not in a position to decline feature requests. I certainly don’t intend to make anyone feel bad.

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Userpilot

MAY 14, 2023

Interviews and focus group discussions are typically used for market research to ask individuals or small groups specific questions. It’s also important to learn what promoters love the most about your product so that you can replicate those positive experiences for passives and detractors. with the support team.

Feedback Software 91

Feedback Software User Testing Customer Feedback Analytic Tools 91

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. In this guide, we’ll go over what sentiment analysis is, why you should do it, and look at 10 sentiment examples! Prioritize responses that are specific and actionable then relay that feedback to your product or marketing teams.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? Roles of a product marketer.

Feedback Software 93

Feedback Software Research Software Product Research User Testing 93

Userpilot

JANUARY 26, 2024

More importantly, we show you how to implement it in your organization and share some examples of excellent product-led content strategies. TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points. Let’s get right to it!

Research Software 52

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Userpilot

MARCH 18, 2022

In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience. When writing your product messages, conduct market research, and try to really understand your target buyers. Let’s get started!

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Research Software Feedback Software Messaging User Friction 52

ProductPlan

MAY 22, 2024

Will there be significant positive impacts in the way they work? Market Research : Problem statements are invaluable in market research by framing discussions and questions. The potential impact of your solution is a source of motivation and inspiration throughout your product development journey.

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Usersnap

NOVEMBER 10, 2023

Real-world Examples: Github Roadmap , Trello Roadmap , Netflix Roadmap 2. Real-world Examples: Lasso Roadmap , ProductBoard Template 3. Real-world Examples: Notion Template 4. Real-world Examples: Aha! This flexibility is especially vital for startups, where the ability to adapt to rapid shifts in priority is essential.

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

Pragmatic Marketing

DECEMBER 20, 2019

Patrick Cuttica , the public-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Patrick Cuttica , the privately-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Let’s get started!

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

MAY 30, 2023

We share a user persona template, an example persona, and also helpful tips to follow when creating personas. For example, someone purchasing a lead management product may be in sales. For example, our salesperson may use your software to track and organize leads. User persona example for Userpilot.

Data Visualization 96

Data Visualization Analytic Tools Research Software User Testing 96

Roman Pichler

AUGUST 11, 2020

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. The overall example I use to illustrate the mistakes is a healthy eating app that helps its users improve their eating habits and live more healthily.

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Vision User Testing Research Software Product Research 303

The Product Coalition

AUGUST 3, 2023

Here’s an example template for crafting an effective vision statement: “To [solve a problem] for [target users] by providing [unique value proposition] , leading to [positive impact or transformation] within [timeframe].” The Impact: Articulate the positive outcomes your product will bring to users or the market.

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Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 87

Product Research User Testing Research Software Feedback Software 87

ProductPlan

APRIL 25, 2024

Through thorough market research, user feedback, and iterative development cycles, individual product teams enable educational institutions to tailor their services and technologies to the specific needs of their diverse stakeholders. This is a great example of how advanced the systems universities and colleges employ are becoming.

Education 96

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The Product HQ

FEBRUARY 1, 2023

To help you make a great impression, it’s best to get some inspiration from existing product marketing manager resume examples and templates. In this article, we’re going to go over some of the most appropriate and better product marketing manager resume samples and templates you can use. Let’s do this.

Product Marketing 52

Product Marketing Marketing Management Management 52

Userpilot

MARCH 15, 2022

In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. Your go-to-market strategy is simply a roadmap for how you’ll take your product to the market. User persona example.

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Research Software Strategy Customer Experience User Testing 85

Userpilot

JULY 6, 2021

We'll also look over some standout examples of SaaS product growth strategies that hopefully will inspire you. Examples of SaaS product growth strategies. SaaS product growth strategy example #1 – Zapier. SaaS product growth strategy example #2 – Dropbox. Examples of SaaS product growth strategies.

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

Userpilot

NOVEMBER 18, 2021

It can sometimes be difficult to come up with Aha Moment examples from scratch for your business, since it's quite an abstract topic. The more consistently your customers reach the Aha Moment, the more likely they are to subsequently activate and be retained — with positive financial implications for your business.

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Userpilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. What are examples of market gaps?

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Userpilot

SEPTEMBER 4, 2023

It enables marketers to create better buyer personas, design more effective products, and position their brands favorably in the market. There are four primary ways of collecting psychographic segmentation data, including market research , in-app surveys , focus groups, and customer support teams.

Product Research 86

Product Research Data Visualization User Testing Research Software 86

Userpilot

JUNE 2, 2022

What are some great customer feedback examples that SaaS companies use successfully? In this article, I’ve outlined the best customer feedback examples your SaaS company can leverage to get quality insights from your user base. It doesn’t matter whether customers provide positive or negative feedback. Let’s jump right in.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

DECEMBER 15, 2023

Common examples include market demand, customer willingness to pay , or scalability. In addition, carry out market research to assess the competitive landscape and identify market gaps. Some examples include: Market demand – How saturated is the market? Don’t filter them at this stage.

Data Visualization 96

Data Visualization Product Research User Testing Analytic Tools 96

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing strategy involves the use of user and target market research to understand customer needs and behaviors, then tailoring the perfect approach to connecting with, and converting them. Take Ahrefs for example. It’s not just about making sales and pushing people to buy.

Feedback Software 95

Feedback Software User Testing Research Software Customer Feedback 95

Userpilot

JUNE 12, 2023

TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot. Book a demo to learn more.

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Userpilot

DECEMBER 5, 2023

TL;DR The aim of the product design process is to create products that solve genuine customer problems, are functional, and offer a positive user experience. It involves understanding user needs, conducting research, creating user personas, designing user flows, and ensuring that the overall experience is positive and intuitive.

User Testing 75

User Testing Data Visualization Product Research Feedback Software 75

Userpilot

AUGUST 15, 2023

There’s a vast gap between a great idea and bringing that idea into reality: and there’s no better example than a product launch plan. The critical factor here is to nail the go-to-market strategy before you start. Positioning is a subtle and tricky thing to get right. Launch phase.

Feedback Software 81

Feedback Software Research Software Analytic Tools Product launches 81

The Product Coalition

OCTOBER 11, 2022

A Product Marketing Manager (PMM), is one of the least understood roles in the technology industry. The spectrum of the position ranges from the strategic level to the communication level. Market Research & Analysis To identify how a product or company is unique, the PMM needs to obtain a clear picture of the market.

Marketing 78

Marketing Product Marketing Reporting Tools Product Research 78

Userpilot

SEPTEMBER 20, 2023

You can work out cost plus pricing simply with a formula, and it doesn’t involve extension market research. You can lose a competitive advantage when using cost-plus pricing due to not conducting market research. This pricing method overlooks external market dynamics by focusing primarily on internal costs.

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Userpilot

DECEMBER 17, 2021

Here’s a list of the most used pricing types, illustrated with examples from real successful businesses. Userpilot is an example of how flat-rate pricing can help users get more value for a fixed monthly price rather than having to on a per-feature basis. QuickBooks is a prime example of how to divide features. Simplicity.

Research Software 94

Research Software User Testing Strategy Customer Experience 94

Userpilot

AUGUST 29, 2023

TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Market research focuses on wider market trends early in the product development cycle, while market validation focuses on the specific product and its market potential after the ideation stage.

User Testing 92

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Userpilot

MARCH 4, 2021

We’ve put together a quick guide for you, including best practices, desired outcomes, and examples of questions you must ask your users in-app to help various teams. Don’t insert your own bias by setting it up in a way where you expect a positive or negative answer (ie, “Were you frustrated using this?” In-App Survey Examples.

Product Research 105

Product Research User Testing Feedback Software Research Software 105

The Product HQ

MAY 10, 2024

Then you must know what skills you need to earn and the correct path that leads you to this lucrative position. With the valuable experience they acquire from this role, they further rise to positions like Principal Product Manager, Head of Product, or VP of Product. With great power comes great responsibilities.

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