article thumbnail

CX expert Annette Franz on putting the ‘customer’ in ‘customer experience’

Intercom, Inc.

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

article thumbnail

Opportunity Solution Trees: Visualize Your Discovery to Stay Aligned and Drive Outcomes

Product Talk

They keep the team aligned as they manage the messy cycles of continuous discovery. Why does the outcome focus on business value and not customer value? Why can’t you just generate opportunities from what you know about your customers? How do you manage the messiness of the opportunity space over time?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How we stay close to customers to create better user personas at Mixpanel

Mixpanel

I’ve found a big piece of getting this right is keeping those of us on the development side as close to our customers as our support or sales teams. I wanted to get the cross-functional team together to dive deep into our enterprise user personas so we could identify opportunities to help make Mixpanel easier to adopt at larger organizations.

article thumbnail

398: Why customer experience is part of a product manager’s responsibilities – with Natashya Narkiewicz

Product Innovation Educators

How product managers can understand their customers better than anyone else. If you have listened to me before, there is a good chance you’ve heard me say we need to fall in love with the customer’s problem, not our solution. Getting enamored with our solution can distract us from the customer experience.

article thumbnail

Unlocking the Power of Customer Journey Optimization: An Ultimate Guide

Userpilot

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. Register here for FREE!

article thumbnail

Weighted Scoring Model in Product Management: A Guide

Userpilot

The articles: Defines the weighted scoring model Discusses its advantages and disadvantages Shows how product and project managers can create their own model Explains how to follow up on the results Let’s get right into it! When to use the weighted scoring method in product and project management? Book the demo to find out more!

article thumbnail

Data Analysis For Product Managers: The Complete Guide

Userpilot

This article dives deep into data analysis for product managers. This approach is vital in modern product management , and every product manager needs to embrace it. User data analysis helps: Provide direction for product development , allowing for effective resource allocation. What is data-driven product management?