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The 3 Critical Product Launch Phases: How to Plan a Successful Product Launch

Userpilot

What do you need to successfully navigate the different product launch phases? What will it take to turn your product into a bonafide growth engine ? TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market.

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Product Launch Plan For SaaS: How to Launch Products Successfully

Userpilot

There’s a vast gap between a great idea and bringing that idea into reality: and there’s no better example than a product launch plan. If you get your product launch plan wrong, all the hard work and effort of building your product might be for nothing. What is a product launch plan?

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New Product Launch Checklist: How to Plan a Successful Launch

Userpilot

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch.

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B2B Marketing Team Structure: Essential Roles and Their Responsibilities

Userpilot

It takes charge of product launches and initiatives too. By collaborating with cross-functional teams, it ensures an impactful product launch. Collaborating with others to align marketing initiatives with product launches and updates and drive sales through lead generation.

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How Product Organizations Can Balance Big Bets Versus Short-Term Wins

ProductPlan

How can you justify redirecting resources to tweaking the UX or integrating an API when they could spend time building the next big thing? Keeping track of them all, ensuring they’re given proper consideration, and closing the feedback loop with the folks who make suggestions is essential and falls on the product team to manage.

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Steps and Checklists For Launching a Product: Product Marketing Managers Guide

Userpilot

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Define your goals and objectives.

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Product Go-To-Market (GTM) and Its 7 Laws, by Spencer Grover

Userpilot

What are the 7 laws of product GTM? How can product managers leverage them to orchestrate successful product launches ? These are some of the questions that Spencer Grover , Product Marketing Manager at Salesforce , answered in his recent presentation at Userpilot’s Product Drive 2022 conference.