Mind the Product
NOVEMBER 30, 2017
They will have worked with everyone in the organisation – the finance teams, customer support, marketing, tech, and growth. If you choose an employee you are legally obliged to give them support, training and resources, and you should give them time to do their job.
Johanna Rothman
SEPTEMBER 28, 2018
The senior manager has P&L (Profit and Loss) responsibility for the entire product line, including Product Management (for this product line), Customer Support, Training, etc. Note that Marketing, Finance, HR, are all part of this product line.
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The Product Coalition
NOVEMBER 14, 2018
Finance (pricing, revenue, etc.) Services (customer support, training, etc.) Engineers (software engineers, quality assurance engineers, etc.) Marketing (product, social, brand, communications, etc.) Sales (pre-sales, sales, account management, etc.)
ProductPlan
AUGUST 1, 2019
Building out a robust and effective onboarding program is critical to fostering customer loyalty as it provides the right amount of education, support, and prompting to get new users engaged and realizing the full value proposition as quickly as possible.
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