433: Research finds “both/and” thinking is best for innovation – with Marianne Lewis, PhD
Product Innovation Educators
APRIL 24, 2023
The ABCD framework for dealing with tensions in product management and innovation As product innovators, we encounter many tensions. We use the ABCD framework: Assumptions Boundaries Comfort Dynamics [16:18] Assumptions How do we change the question we’re asking? 27:24] Can you provide an example of using the ABCD framework?
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