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Moving from reactive to proactive customer support

Intercom, Inc.

The typical support “strategy” is to let common issues roll in for support reps to address. With the right approach and proactive support tools – think Outbound Messages , Product Tours , and Mobile Carousels – you can provide every customer with the fast, personal help they need at the exact moment they need it.

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The support leader’s guide to proactive support: Provide help before it’s needed

Intercom, Inc.

The typical support “strategy” is to let common issues roll in for your support team to address. With the right strategy and proactive support tools – think Outbound Messages , Product Tours , Mobile Carousels , and Banners – you can alert customers to known issues, like delivery delays, bugs in your product, and website downtime.

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How to Cross the Chasm & Scale Your SaaS

Userpilot

There are five segments in the technology adoption lifecycle: Innovators; Early adopters; Early majority; Late majority; Laggards; Some strategies to crossing the chasm include: Create a buzz to help attract the right technology enthusiast to your product early. The book goes into detail about the chasm as well as valuable strategies.

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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

There isn’t a canon of resources that can provide you with a tried-and-true strategy to deploy. “In that same spirit, I think that that we wanted to do the same for the customer success industry, webinars, all that sort of stuff, building kind of a partner ecosystem around us. They loved that one webinar. Who are you?

Outbound 112
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Podcast panel: Understanding the Conversational Support Funnel

Intercom, Inc.

Between them our panel offer a 360° view of this important development and allow us to better understand how and why this framework was developed and what it might mean for your business. That sounds like a really robust framework. Kaitlin Pettersen : Global Director of Customer Support. Jane Honey : Senior Director of Product.

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Conversational support isn’t just a nice-to-have – it’s make or break

Intercom, Inc.

This is the final post in our series exploring the findings from Drive Conversational Experiences for a Future-Ready Customer Support Strategy , a commissioned study conducted by Forrester Consulting on behalf of Intercom in April 2021. Invest in the right tools and frameworks. Outbound messaging (70%). Personalization (66%).

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Assembly required – 45 sales tools to build the ultimate tech stack

Intercom, Inc.

The good news, particularly if you’re just getting started, is that you really only need two things: a framework for evaluating new tools and a few recommendations to kick off your search. Simple frameworks for choosing your sales tools. This is a complete solution for sales teams making outbound calls.