Product Talk

NOVEMBER 22, 2023

Opportunity solution trees are a simple way of visually representing the paths you might take to reach a desired outcome. The root of the tree is your desired outcome—the business need that reflects how your team can create business value. Below the opportunity space is the solution space. Next is the opportunity space.

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Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

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Userpilot

NOVEMBER 5, 2023

What’s customer value management? Why does it matter for product teams and what are its benefits? We also give you a bunch of tips on how to implement it in your SaaS. By delivering valuable products that meet user expectations, SaaS organizations can better retain customers and increase their lifetime value.

Research Software 105

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Userpilot

JUNE 26, 2023

How to create customer feedback systems to gain insights into user needs ? TL;DR Customer feedback systems are frameworks for collecting, organizing, and analyzing customer feedback for actionable insights. NPS surveys track customer loyalty and provide insights into their satisfaction.

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Userpilot

NOVEMBER 23, 2023

To be a kick-ass product manager , you need a very diverse skill set. This article explores both hard and soft skills that product managers need in their everyday work, so if you’re curious to learn more, dive right in. PMs need to know how to use product analytics tools to gain actionable insights.

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Alchemer Mobile

NOVEMBER 9, 2022

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. Product managers must live and breathe their product. My team is too small.

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Userpilot

DECEMBER 6, 2023

What does it have to do with product management or product design? TL;DR Product dogfooding is a testing practice. It involves teams using their own product internally to identify issues and opportunities for improvement. Use surveys , interviews, session recordings, and product analytics to gather insights.

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Userpilot

JUNE 29, 2022

How many customer segmentation tools are out there? Then how do you determine the best one for customer segmentation analysis to uncover product growth opportunities? Here, we have listed a few popular customer segmentation software options and described their pros and cons. Dozens, hundreds?

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Alchemer Mobile

MAY 10, 2022

From adding features to modifying the user interface, the directions you can take your mobile app are endless. With infinite choices and limited bandwidth, how do you decide what to prioritize when it comes to improving your mobile customer experience? Learning more about your customers is the best place to start.

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Userpilot

MARCH 6, 2024

TL;DR We’ve brought 13 CRO trends that are timeless and will always work in SaaS, and they include: Add more UGC in your content : Leveraging user-generated content to enhance credibility and trust through social proof, improving conversion rates.

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Userpilot

MAY 12, 2021

High churn rates and dissatisfied customers. Product analytics tools can provide key growth insights that help you solve user problems and provide killer user experiences at the same time. Here’s a guide on how to use these tools. What Are Product Analytics Tools? Gauge User Sentiment.

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Userpilot

MAY 1, 2024

TL;DR Digital product experience encompasses all customer touchpoints and interactions with a digital product across its lifecycle. It’s also not the same as user experience. Product experience management helps to: Enhance the entire customer journey and deliver personalized experiences.

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Userpilot

APRIL 22, 2024

Product feature analysis is a powerful tool in the SaaS product manager’s arsenal. We cover: Types of product features. TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. Niche features.

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Userpilot

MAY 23, 2023

The rise of AI is grabbing headlines across the globe at the moment and the world of customer experience is no less. In this article, we’re going to unpack how AI customer experience can completely transform how people engage with your SaaS. How do you actually go about implementing AI within your app?

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Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. As such, product gaps are opportunities for SaaS products to improve and grow.

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Userpilot

DECEMBER 13, 2023

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

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The Product HQ

MAY 10, 2024

Looking to become a technical product manager? According to Salary , the average technical product manager in the United States earns as much as $123,609 a year. Hence, a technical product manager is one of the most rewarding careers. Steps to become a Technical Product Manager Let’s dive right in.

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Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! A user persona is a representation of a specific type of user of your product.

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Userpilot

APRIL 28, 2022

What is the opportunity solution tree? How can it help product managers in the product development process? This article covers Teresa’s Torres famous opportunity solution tree method for continuous discovery and steps to build one. Let’s dive in!

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Usersnap

JANUARY 26, 2022

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ??

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Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. First, you need to research your audience and the available framework options.

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Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? How can a personalized experience help drive retention? Let’s begin!

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The Product Coalition

NOVEMBER 1, 2020

Part 3 of series on experimentation This Article will cover: How to create an experimentation idea backlog? How to prioritize the ideas for maximum business value? The right data and experimentation tools. To have a successful experimentation program, the product managers need 3 things: 1. Test everything!

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Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

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Userpilot

MARCH 19, 2024

As today’s user increasingly desires swift solutions when using digital products, user experience optimization can spell the difference between the success and failure of a product. To retain users, continuous improvement of your UX optimization efforts is critical. Refine your product copy with AI.

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Userpilot

NOVEMBER 30, 2023

What is the UX research process? It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences.

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Userpilot

JANUARY 15, 2024

Its principles include value, usability, adaptability, and desirability UI design focuses on the visual and interactive elements of an app or website, emphasizing intuitive and aesthetic interfaces. Mastering user research methodologies like interviews, surveys , and usability testing so you can understand user needs and behaviors.

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UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

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Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. This helps create user personas. This is the main question we explore in the article.

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Userpilot

JANUARY 9, 2024

Understanding the difference between primary vs secondary users’ UX design is the key to creating a product that everyone loves. This article explores the differences between primary and secondary users in SaaS UX design and provides strategies for identifying them for your product.

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Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

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Userpilot

NOVEMBER 8, 2023

Understanding how behavioral personas work can be a game changer for product managers. In this article, we'll explain what behavioral personas are, the invaluable insights , and how to use them to drive growth in your SaaS. Of course, having the right tooling helps. What is a user behavioral persona?

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Userpilot

JANUARY 23, 2024

In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity.

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Userpilot

JULY 5, 2022

Today, many software companies are delivering their software over the internet via web-based log-ins compared to traditional installed software. You might use SaaS applications daily already, cloud software like Google Drive, Zoom or Slack. Or are you wanting to code and develop software? The metrics (ie.

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The Product Coalition

MARCH 15, 2023

How many financial apps do you have on your phone, and how often do you use them? Chances are the ones you frequently use have a simple, intuitive app onboarding process. If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat.

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Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). Let’s dive straight into it!

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Userpilot

DECEMBER 12, 2023

Want to learn how to create a robust UX roadmap for your UX team ? Product roadmaps provide a high-level view of all product development motions, including UX ones. A field roadmap gives a general overview of all UX efforts across all areas and products. UX research aims to identify specific user pain points.

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