The Product Coalition

AUGUST 22, 2023

Understanding user needs and pain points is essential for building successful products and services, but that doesn’t mean we need to get stuck going down a multi-month research hole in order to be “ready” to collaborate, innovate, or prototype. These forums offer rich insights around needs and pain points.

User Friction 148

User Friction User Testing Customer Feedback Product Research 148

Userpilot

OCTOBER 31, 2024

How to apply actionable metrics to different SaaS business stages. Product analytics refers to the process of gathering and analyzing data on how users interact with a product. It tracks key metrics such as feature usage , user flows, and behavior patterns to explore user preferences and pain points.

Data Visualization 105

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 105

Product Talk

JANUARY 17, 2024

Sometimes it’s because they’ve personally experienced a pain point and want to address it. This means that even when startup founders are motivated to test their ideas, they are more likely to notice the evidence that suggests their idea is fantastic and miss the evidence that suggests their idea is flawed.

Customer Experience 313

Customer Experience User Friction User Testing Customer Feedback 313

Product Talk

JUNE 5, 2024

They make decisions that work for the business, that are usable and desirable by the customer, and that are feasible to build in the designated time. How does collaboration work in a product trio? They interview customers together. And they iteratively test and develop those solutions together. It will slow you down.

Product Research 314

Product Research User Testing Research Software Customer Experience 314

Product Talk

JULY 3, 2024

When we interview customers , our goal is to learn as much as we can about their context. This will help us understand their specific needs, pain points, and desires (otherwise known as opportunities) which will inform our product decisions. ‘Atypical’ is not necessarily a bad thing when it comes to customer stories.

User Testing 277

User Testing User Friction Customer Experience Product Research 277

The Product Guy

MAY 30, 2019

Hypotheses are only useful if we test them (with customers), to validate or discard them. As an example, our problem statement could be: Customers encounter a series of friction points when embarking on a shopping journey in a large supermarket. The problems to solve: customer impact and business impact.

User Testing 384

User Testing Product Research Customer Experience Data Visualization 384

Userpilot

APRIL 16, 2025

Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot. Data fragmentation prevents you from delivering the cohesive, personalized experiences your customers expect. Sound familiar?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Product Talk

AUGUST 18, 2021

Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout that process. If we are lucky, we might do some customer research at the beginning of the project.

Product Research 328

Product Research Research Software User Testing User Friction 328

Product Talk

APRIL 20, 2022

Sally and Jim are equipped with a clear customer segment profile—first-time podcasters—and a clear value proposition—help them grow their podcast audience. Sally and Jim might set the following directional outcome: increase the average audience size for our podcast customers. Sally and Jim don’t have any customers.

Product Research 328

Product Research Startups User Testing User Friction 328

Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. How to start your UX analysis. But over time, customer needs evolved.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Product Talk

NOVEMBER 15, 2023

Interviewing customers , building opportunity solution trees , running assumption tests —these are all activities that take your attention away from delivery. Then I can start doing some of those things like story mapping a solution, generating assumptions, and starting to think about, can I question or test some of those assumptions?

Product Research 321

Product Research Customer Experience Data Visualization User Testing 321

The Product Guy

FEBRUARY 27, 2020

The kiosks help thousands of customers by providing valuable information and generate a significant portion of the revenue for the company. Throughout the mentorship with the Product Group, I learned from my mentor the various aspects of product risks and how to address and adapt to various product risks. .

User Testing 419

User Testing Weak Development Team Product Research Customer Experience 419

Userpilot

NOVEMBER 7, 2024

An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. This both shortens the sales process and enhances the customer experience. Look for patterns in customer behavior, common questions, and recurring challenges.

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Demo Analytic Tools Feedback Software Research Software 102

Product Talk

NOVEMBER 22, 2023

These are the customer needs, pain points, and desires that, if addressed, will drive your desired outcome. Below the solution space are assumption tests. This is how we’ll evaluate which solutions will help us best create customer value in a way that drives business value. But this isn’t Agile.

Research Software 327

Research Software Feedback Software Product Research User Testing 327

Intercom, Inc.

FEBRUARY 16, 2021

That’s ok, let’s test this hypothesis. Uber customers’ most significant pain point is the wait, and this is where the rationale behind their design comes into play. Uber’s interface provides the user with animation, gamification, and visuals to engage and inform them as they wait for your ride. Not convinced?

User Testing 283

User Testing Feedback Software Research Software Customer Experience 283

Product Talk

JUNE 19, 2024

But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. My advice in this article may not stand the test of time. Discovering unmet customer needs, pain points, and desires—AKA opportunities.

Generative AI 334

Generative AI Product Research Feedback Software Analytic Tools 334

Product Talk

DECEMBER 18, 2024

We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. What I saw was they were talking to customers periodically. What are they doing when they engage with customers?

Product Research 245

Product Research Research Software Analytic Tools Feedback Software 245

Product Talk

MAY 4, 2022

He also works with design and leadership on the medium-term strategic space, helping decide and define future initiatives that will unlock value for their customers and prospects. This can create a false sense of familiarity, so Steve says they need to be intentional to avoid making assumptions about their users. Tweet This.

Research Software 289

Research Software Feedback Software Product Research Data Visualization 289

Alchemer Mobile

NOVEMBER 9, 2022

Rather than simply responding to the top challenges, we want to share tips on how to approach them all. Speaking up might spur a conversation around how to adjust your role to better fit your needs, or better yet, to bring in another team member to share your workload. Customer expectations shift dramatically depending on device.

User Testing 246

User Testing Feedback Software Technical Review Product Management 246

The Product Coalition

MARCH 1, 2022

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. This is where customer feedback for sales comes into play. No ifs, no buts.

Feedback Software 158

Feedback Software Customer Feedback User Testing Data Visualization 158

Lenny Rachitsky

NOVEMBER 24, 2024

Simplify security • Paragon —Ship every SaaS integration your customers want — Jen Abel is the co-founder of JJELLYFISH, where she and her team have worked with over 300 early-stage founders to learn how to sell, do early customer discovery, and set up a repeatable sales motion on the way to their first $1M ARR.

User Testing 125

User Testing Product Research Customer Feedback User Friction 125

Userpilot

MARCH 9, 2025

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.

Research Software 77

Research Software User Testing Analytic Tools Feedback Software 77

Product Talk

APRIL 9, 2025

Customer-facing APIs are products. When engineers encounter friction when learning a new API, it reduces their likelihood of having success with your product. You want customers to get value from your product as quickly as possible. Remember, an API defines a pre-defined language for how code can interact with another service.

Product Research 136

Product Research Software Review User Testing Technical Review 136

Userpilot

APRIL 30, 2025

Its about building a repeatable system that drives discovery, boosts engagement, and keeps users coming back. In this article, Ill tell you how to: Increase user acquisition with ASO and referral programs. Boost user engagement by improving onboarding with personalization and gamification.

Feedback Software 62

Feedback Software Analytic Tools Data Visualization User Testing 62

Userpilot

FEBRUARY 25, 2025

Take action quickly when issues arise: Use session replays to automatically route high-friction sessions to product teams for rapid investigation and resolution. This reduces support costs, improves customer satisfaction, and accelerates the iteration cycle. Instead of vaguely looking for friction, test specific hypotheses.

Data Visualization 85

Data Visualization User Testing Customer Feedback Customer Experience 85

Product Talk

MARCH 16, 2022

They are interviewing to discover opportunities and they are assumption testing to discover the best solutions. Assumption testing is evaluative. If we interview well, we’ll hear about a myriad of unmet customer needs, pain points, and desires—collectively called opportunities. Assumption testing is evaluative.

Research Software 313

Research Software Product Research User Testing Data Visualization 313

UX Planet

MAY 25, 2025

Instrumentation & RecruitmentSetting the Stage for Effective User Interviews Part 2 (of 5) of the UX Research Playbook series Previously in Part 1 of The UX Research Playbook series, we explored how to set UX research up for success by crafting well-defined research goals within a structured framework.

User Testing 97

User Testing Customer Feedback Customer Experience Data Visualization 97

The Product Coalition

APRIL 24, 2023

A customer feedback repository is the place you keep all your feedback data. Here are examples, benefits, and how to set one up. What is a customer feedback repository? A feedback repository is a central location where product teams can collect and organize customer feedback. What is the purpose of feedback repositories?

Feedback Software 144

Feedback Software Analytic Tools User Testing Customer Feedback 144

Product Talk

APRIL 21, 2021

It’s a framework that’s been well tested and works in a lot of different contexts. Design with your customers, design with your constituents, not for them. Why are we continuously engaging with our customers? Why are we continuously engaging with our customers? Let’s reset your concept of this word.

Product Research 325

Product Research User Testing Research Software Analytic Tools 325

Userpilot

MAY 17, 2025

To succeed, therefore, you need to create a frictionless mobile app onboarding flow that captures users attention and shortens their time to value. In this article, I highlight my tried and tested system for doing just that. How is mobile onboarding different from web app onboarding? I want to know who my users are.

Research Software 75

Research Software Onboarding KPIs User Testing Customer Experience 75

Product Talk

APRIL 3, 2024

Customer interviews are one of the most impactful activities a product team can do. Customer interviews are one of the most impactful activities a product team can do. Tweet This An early customer interviewing mistake is to spend your interview time exploring your solution ideas. You can learn more about assumption tests here.

User Testing 238

User Testing Customer Experience Customer Feedback User Friction 238

Userpilot

JULY 9, 2024

What is a customer experience management strategy? How to create it? We also share best practices for product teams seeking to optimize their strategies and enhance customer engagement throughout their journey with the product. Implement tactics to enhance customer experiences at various touchpoints. Why is it important?

Customer Experience 111

Customer Experience User Testing Research Software Analytic Tools 111

Product Innovation Educators

SEPTEMBER 16, 2024

This approach focuses on understanding customer needs, generating quality ideas, and turning those ideas into real value. It’s what helps create products that customers love and keeps companies successful in the long run. It’s what helps create products that customers love and keeps companies successful in the long run.

Research Software 301

Research Software Feedback Software User Testing Analytic Tools 301

Product Innovation Educators

DECEMBER 6, 2021

How to stay relevant in an increasingly digital world – for product managers. He is Howard Tiersky, author of the Wall Street Journal bestselling book Winning Digital Customers: The Antidote to Irrelevance. The outer sphere is the digital transformation of the world and the customer.

Customer Experience 257

Customer Experience User Testing User Friction Research Software 257

The Product Coalition

NOVEMBER 1, 2020

Part 3 of series on experimentation This Article will cover: How to create an experimentation idea backlog? How to prioritize the ideas for maximum business value? It enables a diverse set of ideas from across the organization to be tested systematically and learnings to be internalized by everyone. Test everything!

Research Software 174

Research Software Feedback Software Systems Review Product Research 174

Userpilot

APRIL 30, 2025

To show you how, Ill cover seven strategies that smooth out friction, enhance user engagement, and turn one-off app downloads into returning customers. How can Userpilot help you improve the mobile app experience? Segment users in Userpilot. Pro tip: Limit carousels to 35 slides to avoid overwhelming users.

Analytic Tools 95

Analytic Tools Feedback Software Data Visualization Customer Experience 95

Product Innovation Educators

AUGUST 21, 2023

He has established a system allowing the team to focus on understanding customer needs more deeply, creating Outcomes through hypothesis-based testing, and measuring progress through Velocity, Win Rate and impact towards their North Star Metric. In a minute, he will tell us how to do the same thing. We did generative research.

Product Research 247

Product Research User Testing Marketing Research Software 247