Inbound Outbound Research Software Trends 
The Product Coalition
OCTOBER 6, 2023
But what if the technology that hinders our communication at times could actually enhance it? Futurologists and trend researchers are optimistic that this will be the case in the future with emotion AI. MIT Media Lab has created a wearable olfactory display as another example of AI-powered mental health technology.
Intercom, Inc.
MARCH 28, 2022
To answer it, we believe that there are three recurring trends that are shaping the future of business: First, businesses across all industries are facing pressure to become digital businesses. Digital transformation was already an unavoidable trend – but the pandemic has made it truly business critical. The answer is yes – it’s both.
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Usersnap
FEBRUARY 14, 2023
Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. What Is a Go-To-Market (GTM) Strategy For SaaS? A go-to-market strategy is your blueprint for successfully launching a new product in the SaaS market.
Gainsight
OCTOBER 23, 2019
If you’re familiar with HubSpot, then the word that probably comes to mind is “inbound.”. In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing. Today, we’re going to adapt the inbound methodology to encompass tenets of customer success. From Funnel To Flywheel.
Intercom, Inc.
AUGUST 13, 2020
Yesterday we launched powerful upgrades to the Intercom platform for support teams. So over the years, we’ve been able to build internal tools to cater to our team needs. By capturing related conversations in one place, we’ve drastically reduced the amount of time and tools people needed to gather customer insights.
Userpilot
OCTOBER 25, 2022
Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Market research, differentiation, and positioning are necessary to prepare for the product launch. Conduct market research. What is product strategy?
The Product Coalition
JULY 8, 2019
The New Age of Product Marketing The evolution of Product Marketing is one of the newest and most important trends in software marketing today, so it’s important to understand it and know how to apply it for your career or company. Product Marketing isn’t actually a new role; it’s been around for many years.
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