The Product Coalition

MARCH 3, 2023

In recent years, PLG, or Product-Led Growth, has become a significant buzz in the tech world, and rightfully so. PLG is often compared to traditional inbound and outbound methods, which focus on more traditional marketing practices, such as email campaigns, advertising, lead generation, and sales activities, to name a few.

Customer Experience 126

Customer Experience Customer Feedback User Testing User Friction 126

Userpilot

APRIL 25, 2024

TL;DR Market research is a systematic and objective process crucial for understanding target markets, refining business strategies, and informing decisions, which includes collecting, analyzing, and interpreting data on customers, competitors, and the industry. Gone are the days when just intuition or subjective judgment was enough.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

APRIL 8, 2022

They worked with many tech companies and were funded $50k from the first round of investors to build the MVP and find Product-Market fit. This sparked the idea of Prowly, a PR software tool that gives professionals access to thousands of top-tier media contacts plus help with press releases, pitching, media monitoring, and much more.

User Testing 90

User Testing Feedback Software Research Software Product Marketing 90

Intercom, Inc.

MAY 8, 2019

We’ve gone from the enthusiastic disruption of traditional gatekeepers (like newspapers, radio and broadcast television) to falling into line behind less than a handful of new tech giants. Source: HubSpot Research, State of Inbound 2018. The numbers behind this u-turn are staggering. ” Emerging customer acquisition channels.

User Testing 116

User Testing Customer Experience Inbound Research Software 116

Lenny Rachitsky

MARCH 12, 2024

Two years in, I’ve learned a ton , and the podcast is consistently a top 10 technology podcast globally , with a 5.0 average star rating across nearly 4,000 reviews. First episode vs. last episode To reinforce this lesson, here are the first episodes from some of your favorite tech podcasts. Clearly not A+ on day one.

Technical Review 136

Technical Review Analytic Tools Research Software Feedback Software 136

UX Studio

APRIL 6, 2023

They merge the mentality of a boutique agency with a marketing agency’s strategy, creativity, and technology. DigitalDesign.NYC focused on tech and software until they launched their new division DD.NYC. If a business would like to work with them, their average hourly rate is from $50 – $99 according to Clutch.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

They merge the mentality of a boutique agency with a marketing agency’s strategy, creativity, and technology. DigitalDesign.NYC focused on tech and software until they launched their new division DD.NYC. DD.NYC Award-winning digital design agency in New York, focusing on branding, web design, and packaging design.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Intercom, Inc.

JULY 29, 2021

We recently sat down with Mark to chat about onboarding in a hypergrowth environment, how that strategy played as the pandemic unfolded, and why taking care of your team is actually the best way to take great care of your customers. From selling bikes to software. We have business development doing inbound and outbound.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Userpilot

AUGUST 23, 2023

Insights into customer needs and customer pain points will guide your technology development while helping you refine your marketing strategies — offering a cost advantage over your competitors who’ll need to spend more on broad advertising campaigns. Customer pain points. Decision-making.

User Testing 87

User Testing Customer Feedback Feedback Software User Friction 87

Userpilot

JULY 20, 2023

When trying to choose the right productivity app for your needs, it’s best to look at a combination of third-party reviews, social media posts from users, and free trials to try out the software for yourself. Alconost: localize software, apps, and websites. Smartling: language translation and content localization platform.

Analytic Tools 81

Analytic Tools Feedback Software Data Visualization Reporting Tools 81

Business of Software Conference

MAY 21, 2020

We’re really excited to be here today to share with you how we find and nurture tech talent as Simprints. On the one hand you have the tech giants like Google and Facebook. On the other hand, you have the tech unicorns with billion dollar valuations; like Uber, Stripe, and Dark Trace.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

StubHub

MAY 8, 2019

One-stop API access : StubHub’s API product catalog now houses all APIs in one centralized location with the latest documentation, sample code and reporting metrics. The most significant challenge was due to the lack of a self-service functionality. There was low partner satisfaction because of the long turnaround times for support.

Reporting Tools 8

Reporting Tools Analytic Tools Feedback Software Data Visualization 8

Userpilot

MARCH 29, 2024

In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy. To create a successful activation strategy , you must first define your product's value proposition. Let’s dive in!

Branding 85

Branding Analytic Tools Feedback Software User Testing 85

Gainsight

FEBRUARY 2, 2024

Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough.

Education 52

Education User Testing Customer Experience Research Software 52

Intercom, Inc.

NOVEMBER 23, 2022

I’m Patrick Campbell, and I’m now what’s called the Chief Strategy Officer here at Paddle. Then, we went through diligence for a couple of months, and while we were going through diligence, Russia was on the border of Ukraine, Russia invaded Ukraine, the markets tanked – all those things were happening.

Research Software 118

Research Software Analytic Tools Feedback Software Software Review 118

Userpilot

JULY 12, 2021

Userpilot is a code-free onboarding platform that also allows you to instantly act upon behavioral analytics by building in-app experiences. Mangools offers an SEO software package that includes four tools – link research, keyword research, site profiling, and ranking tracking.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Intercom, Inc.

JANUARY 24, 2019

It’s now so inexpensive to go to market that having a great tech vision and product isn’t enough. I had done some software consulting. I was the technical co-founder of a company, but for the most part, I was just rolling from startup to startup. So we said, “Hey, why don’t we do that with enterprise software?”

Analytic Tools 151

Analytic Tools Data Visualization User Testing Artificial Inteligence 151

Intercom, Inc.

OCTOBER 29, 2020

In this very special episode of Inside Intercom, I sat down with Des, our co-founder and Chief Strategy Officer, for a wide-ranging conversation about our respective journeys so far, our thoughts on Intercom through the years, and what the future holds. Short on time? Here are a few quick takeaways: Focus on your customers.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

Intercom, Inc.

JULY 19, 2021

What’s more, Forrester’s study, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed how conversational support can fuel customer retention and business growth across the entire business. Customer support can be a technically complex, emotionally demanding job. Social advertising platform Smartly.io

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Userpilot

JULY 7, 2022

Userpilot can function as a customer interaction management software and help you boost user interactions. Imagine someone leaving your brand due to a negative interaction with one of your agents. You could also encourage them to leave a review if they can. What is customer interaction? But the opposite is also true.

Feedback Software 84

Feedback Software Customer Experience Customer Feedback User Testing 84

DISQO

MARCH 6, 2020

Incumbent companies across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. But the ability to avoid that fate won’t come from open workspaces, a relaxed dress code, and a bring-your-own-device policy. Experimentation and Prototyping to Drive Insights.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

Pragmatic Marketing

OCTOBER 11, 2019

You know, we have our inbound conference every year, which was where we launch the majority of we were to do a lot of launches. You guys just did inbound like in the last couple of weeks. It's not as sexy of a story to be like, and now we've gotten rid of some technical debt. And that's smart. It was last week.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

You know, we have our inbound conference every year, which was where we launch the majority of we were to do a lot of launches. You guys just did inbound like in the last couple of weeks. It's not as sexy of a story to be like, and now we've gotten rid of some technical debt. And that's smart. It was last week.

Product launches 70

Product launches Research Software User Testing Product Research 70

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Strategies for Growth in 2021. SaaS Marketing Strategies for Growth in 2021. Outbound vs. Inbound.

Research Software 62

Research Software User Testing Outbound Marketing 62

Business of Software Conference

NOVEMBER 19, 2019

In this cathartic talk from Business of Software Europe 2018, Tim talks about some of the lessons learned he learned during some very, very tricky days for DataSift. Tim Barker (CEO, DataSift) – “It Was The Best Of Times, It Was The Worst Of Times”: Every CEO Ever… from Business of Software Conference.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Brian Balfour

JUNE 20, 2017

If you want to learn more about onboarding strategies and frameworks, consider applying for the next Reforge program here. Ultimately, their two most basic criteria evaluate an inbound Creator's breadth of reach and depth of relationship with their audience. The challenges they faced with that metric. l hope you enjoy the post.

Research Software 84

Research Software Onboarding KPIs User Testing Customer Experience 84

Gainsight

DECEMBER 23, 2019

Prior to that, Adam held executive roles at Yesmail for over nine years, heading customer experience, product dev, and technology services teams. For SMB you want to have more of a one to many strategy. AO: If you hire CSM’s who have more technical acumen, sometimes they can handle more accounts than fewer accounts.

Customer Experience 52

Customer Experience Onboarding KPIs User Friction Data Visualization 52

eG Innovations

NOVEMBER 7, 2019

The Apache Tomcat software is an open-source implementation of the ava Servlet, JavaServer Pages (JSPs), Java Expression Language and Java WebSocket technologies. Administrators would like to know the exact line of code that is causing slowness. Getting to this level of detail requires deep dive into the application code.

Reporting Tools 8

Reporting Tools Data Visualization Software Review Customer Feedback 8

Intercom, Inc.

MARCH 29, 2022

Over the course of the event, we explored our vision and beliefs for the future of customer engagement and communications, and heard from Intercom leaders like CEO Karen Peacock, Co-founder and Chief Strategy Officer Des Traynor, and Chief Product Officer Paul Adams, as well as some of our amazing customers. Lastly, software always improves.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Userpilot

MAY 19, 2021

You hear many people chanting the same things about how this one specific tactic gave them +1000% in ROI, and then you look at your own strategy and wonder why it’s all crickets. Venture Harbour’s Influencer Marketing Strategy That Has Led to 9 Successful Businesses. SaaS Inbound Marketing. Creating A B2B SaaS Marketing Plan.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Sequent Learning

SEPTEMBER 20, 2023

Most of you have witnessed the effects of new strategies, leadership changes, organizational realignments, and other structural adjustments. A static effect that leaves day-to-day work activities largely unchanged due to fewer available resources, so product managers see increased workloads. Speed cannot get ahead of business logic.

Product Management 52

Product Management Product Manager Research Software Reporting Tools 52