Remove Leadership Remove Product Manager Remove Product Marketing Remove White Paper
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What is Product Portfolio Management? PPM Explained

Product Management University

Staffing your organization with highly capable product managers is of utmost importance to ensuring the success of each product, but what happens when your portfolio starts to expand? Adopting a product portfolio management (PPM) approach is the logical next step in the maturation process for most product management teams.

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Hiring Enterprise Sales Teams Ahead of Product/Market Fit

Mironov Consulting

A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. Somewhat stable product packaging that identifies what a paying customer gets (and doesn’t get) that delivers actual value.

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Overview: Setting the right metrics for product launches

Mixpanel

No direction, no quantifiable product launch success, even if you do manage to launch the product. In the end, you want to be able to take your product launch to the bank—meaning, bring its metrics-based results to leadership and say “See? Defining your product launch metrics. We did it.”.