The Product Coalition

OCTOBER 25, 2021

This month, we’re focusing on all things Product Leadership. Before we start diving into the ins and outs of leadership in Product Management, it’s important to ask and to understand what we mean by Product Leadership. they’re in a Product leadership role. they’re a thought leader.

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Leadership User Friction Product Research Customer Experience 197

Userpilot

JULY 24, 2024

Launching a product without a well-defined product strategy framework is similar—you risk wasting resources without a clear path to success. So, how do you outline a product strategy framework that is the foundation of product-led growth ? Product strategies help you design and grow your products.

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. Book a demo to learn more.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

The Product Coalition

MARCH 24, 2021

Innovators have to build first reference customers in the mainstream market to prove having a promising business model and a compelling offering. Starting with a niche market ensures focusing on a very specific customer problem and probably little to no competition. As we do not have yet data available from live customers?—?or

User Testing 158

User Testing Research Software User Friction Customer Experience 158

Product Innovation Educators

JUNE 24, 2024

However, as Mary Baird’s inspiring story shows, a successful pivot from nonprofit leadership to product management is not only possible but also incredibly rewarding. In this article, we’ll explore Mary’s journey, the strategies she used to reframe her experience, and the valuable lessons she learned along the way.

Product Management 249

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The Product Guy

OCTOBER 8, 2024

This can make managing expectations difficult, especially when dealing with senior leadership. Understanding Stakeholder Dynamics Stakeholders in product management aren’t just limited to your direct team; they encompass leadership, cross-functional teams, customers, and even external partners.

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Product Talk

FEBRUARY 12, 2020

Her exposure to the product team —and the departure of a previous product manager—sparked Lisa’s interest and led to her stepping into the product manager role right around the time that Teresa began working with the product team as a discovery coach. We realized we needed to build that trust into the product itself.”.

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The Product Coalition

JUNE 13, 2021

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. This should be your first step into product strategy. Since product strategy is so hard, many companies simply skip it. Even higher-level goals can be refined and detailed.

Vision 112

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Product Talk

SEPTEMBER 6, 2023

In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here ), conference co-organizer Petra Wille also invited me to participate in a fireside chat at the Leadership Forum event. Introduction: What Is Product Discovery?

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Userpilot

APRIL 25, 2022

What is product leadership and how is it different from product management ? In the article, we’ll be discussing what the product leadership role entails and how it is different from the product management role. Product leaders are responsible for building the right teams and organizational cultures.

Leadership 98

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Sachin Rekhi

FEBRUARY 16, 2020

I find that a product walkthrough is often needed when you are trying to make the case to leadership to green-light a new venture based on the strength of your vision for it. Sometimes these visions of the future are also shared with existing and potential customers to help portray your company's ambitions.

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Data Visualization Product Research User Testing Reporting Tools 218

Intercom, Inc.

SEPTEMBER 1, 2021

As Intercom has grown and evolved over the years, so has the way we work – under the leadership of Ali Biggs and alongside colleagues like Christine Sotelo , we have carefully expanded the size of the team and our remit. This means better outcomes for everyone: from the teams we work with to, more importantly, our customers.

Marketing 138

Marketing Product Marketing User Friction Customer Experience 138

Userpilot

AUGUST 18, 2024

According to Ant Murphy, the reason is simple, you don’t have a prioritization problem, you have a strategy problem. We explain how to create a successful product strategy, the role of product strategy in prioritization, and how to align your prioritization efforts with your strategy.

Data Visualization 105

Data Visualization Strategy User Testing Product Research 105

The Product Coalition

APRIL 23, 2023

One of the first things you should do in your new role is to take stock of the current state of the product and its market, which means getting to know your team, customers, and competitors and analyzing any available data on product performance and market trends.

Leadership 78

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Userpilot

NOVEMBER 23, 2023

Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. As companies scale, they often cannot satisfy customer needs equally well.

Product Research 105

Product Research Feedback Software Analytic Tools User Testing 105

ProductPlan

JUNE 1, 2023

But are you solving for actual customer problems? In the never-ending race to ship out product updates to keep up with—or ideally, stay ahead of—the competition, it’s easy to get caught up in the flurry of activity and become a feature factory. Where are product teams getting their feature ideas?

User Testing 98

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ProductPlan

JULY 16, 2021

Product Manager’s Control of Employee Expectations. As a product manager, implementing an effective product strategy should remain a priority. For example, let’s say you have a disgruntled customer bugging you to add a new feature. The request falls within the domain of an associate product manager.

Reporting Tools 122

Reporting Tools Onboarding KPIs Research Software User Friction 122

Userpilot

AUGUST 12, 2024

Marty Cagan’s book, TRANSFORMED , provides strategies and real-world examples for shifting to an agile, innovative product operating model. Prioritization : Prioritizing problems based on a customer-centric vision and insight-driven strategy. Marty Cagan’s latest book: Transformed.

Feedback Software 105

Feedback Software Analytic Tools Research Software Product Research 105

Mind the Product

AUGUST 15, 2018

The CEO had been the owner of the product and though it had served the business well to date, it was likely to struggle to scale much further. I was brought in to take the reins on the product strategy and roadmap in order to deliver Cleoo’s growth ambitions, build up the product team and work with the CEO and CFO on Series A funding.

Reporting Tools 105

Reporting Tools Feedback Software Data Visualization Artificial Inteligence 105

Userpilot

NOVEMBER 23, 2023

This article explores both hard and soft skills that product managers need in their everyday work, so if you’re curious to learn more, dive right in. TL;DR Hard skills, like technical knowledge, are job-specific and enable product managers to perform their core responsibilities. Product manager skills: market research.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Userpilot

SEPTEMBER 14, 2023

We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Who is a product manager?

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

Mixpanel

OCTOBER 6, 2020

Having received far more questions than she could answer in a single session, Beth is back by popular demand to share her expertise on collaborating closely with product teams and how experience research can influence and advance product strategy. How do you organize and store research data for future product planning?

User Testing 81

User Testing Product Research Customer Experience Research Software 81

Userpilot

DECEMBER 13, 2023

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

ProductPlan

SEPTEMBER 13, 2021

Product leaders swoop in to shepherd these efforts. And finally, customers eagerly await the benefits of the shift. One key factor is a fundamental lack of understanding product transformation relative to traditional operating models. Most companies fail because they revert back to this leadership style.

Product Research 97

Product Research Onboarding KPIs Feedback Software Reporting Tools 97

Userpilot

JULY 16, 2024

TL;DR Technical product management combines business acumen with technical expertise to drive the development of products. A traditional product manager prioritizes understanding customer needs and market trends. Develop the product vision and expand on the strategy. Create surveys code-free with Userpilot.

Analytic Tools 111

Analytic Tools Research Software Data Visualization Feedback Software 111

Userpilot

NOVEMBER 5, 2022

The build trap is a situation when the team focuses on shipping features that don’t drive value for the customer and for the business. Teams fall into the build trap when there’s no alignment between the product vision and the work of the development team. Strategy needs to be aligned with product initiatives.

Research Software 98

Research Software Product Research Feedback Software User Testing 98

Userpilot

MARCH 8, 2022

The book described the common tendency for organizations to focus on features instead of delivering true value for the users, and discussed: How not to turn into a feature factory. How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability.

Technical Advisors 116

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ProductPlan

JUNE 22, 2023

Let’s start by defining the distinctions between three concepts: Product-Led Organization Product-Led Growth Product-Centric Organization A product-led organization is a business that makes its products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities.

Data Visualization 95

Data Visualization Reporting Tools Customer Experience Product Research 95

Userpilot

OCTOBER 4, 2021

At a high level, the job a product manager is responsible for entails: Aligning the product vision to the company's vision and strategy. Help define product team objective and key results. Help define the product roadmap to set direction and intention. How does a product manager do this?

Feedback Software 98

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Userpilot

SEPTEMBER 10, 2024

TL;DR Digital adoption : Ensure users extract full value from your product features by measuring active users, feature usage, and product stickiness. Customer onboarding : Enhance the onboarding process using personalized experiences, checklists , and in-app guidance. Tracking product adoption with Userpilot.

Data Visualization 111

Data Visualization Analytic Tools Feedback Software Product Research 111

ProductPlan

AUGUST 10, 2023

Meanwhile, the slow, steady drumbeat of cautious experimentation and incremental enhancements always makes the product better. It’s not sexy and won’t land the leadership team any TED Talks. Yet the customer experience continually improves while KPI targets come into view.

Reporting Tools 98

Reporting Tools Feedback Software Product Research User Testing 98

Userpilot

OCTOBER 26, 2022

Impact mapping is a collaborative strategic planning technique used by product managers, product owners , and senior technical leadership, who work mostly in Agile software delivery. An impact map is a visual representation of the connections between the goals you want to achieve, the customers, and solutions.

Onboarding KPIs 98

Onboarding KPIs Customer Experience Product Research User Testing 98

Mind the Product

AUGUST 19, 2019

Which would you prefer: one where a barista knows your name and your favourite drink and your favourite music is playing, or one where everything is made for an average customer? If I need to buy food for a week, there is a section “With this product customers usually buy…”. Imagine that you’re going to a coffee shop.

Artificial Inteligence 195

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Userpilot

AUGUST 29, 2023

A project manager is focused on the completion of a specific project, whereas product managers focus primarily on the long-term vision and evolving a product to deliver value over time. Product teams are staffed with various skilled professionals. Champions a customer-centric approach. Drives product success.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

JANUARY 14, 2024

A degree in business, marketing, computer science, engineering, and data science can give you the foundation for a typical career path in product management. Many product leaders have a background in development, marketing , sales, customer support , UX design , and data management. Core product manager skills.

Data Visualization 105

Data Visualization Analytic Tools Research Software Feedback Software 105

Userpilot

JULY 20, 2024

TL;DR An experience strategist designs and optimizes user experiences across different touchpoints to enhance customer satisfaction and engagement. They combine insights from user research , data analytics, and design thinking to create cohesive and compelling experiences that align with business goals. Let’s dive in!

Data Visualization 94

Data Visualization Analytic Tools Research Software Feedback Software 94

Userpilot

NOVEMBER 21, 2023

How to upskill as a product manager. TL;DR Product managers often don’t get the due recognition for their work and their role is often marginalized by frustrated leadership or other teams. Measuring the value of product management is difficult too. Instead of driving the product strategy , they simply fulfill requests.

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