Remove Magazine Remove Marketing Remove Product Marketing Remove Vision
article thumbnail

B2B Product Manager Magazine October 2020

Product Management University

The B2B Product Manager October 2020. The product led growth model is gaining tremendous momentum. This month we look at the impact on product management and product marketing. As most companies deal with leaner sales pipelines, your product demos are even more critical to making the shortlist. 499/person.

Magazine 130
article thumbnail

Avoiding Reactive Product Decisions | Creating Your Product Vision | Three Ways to Sell More Existing Products

Product Management University

The B2B Product Manager Magazine September 2018 is now available. A product vision is just as valuable to product, marketing and sales teams as it is to customers because it keeps the focus on customer value. This month we serve up a simple recipe for creating a product vision that resonates with everyone.

Vision 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Ultimate Product Vision, Feature ROI, Product vs. Sprint Backlog, and The Problem is the Problem

Product Management University

The B2B Product Manager Magazine May 2018 is now available. The mantra of every product, marketing and sales professional starts and ends with finding and solving customer problems. In This Issue: Blog: High-Octane Product Management. In the Trenches FAQs: For Inquiring Product Management Minds.

Vision 100
article thumbnail

B2B Product Manager September 2021

Product Management University

The highest performing product management teams know the market as well or better than they know their products. A regular cadence of job rotation is an easy way to keep the product management cupboard stocked with market expertise. Blog: High-Octane Product Management. Product Management Playbook.

B2B 130
article thumbnail

The People and Processes that Inspire Our Design Team

Innovatemap

Before the Innovatemap team helps clients find the best brand to communicate their vision or design a product with intention, they start at the source: what inspires them. Innovatemap’s Jon Moore (Principal, Product Design) celebrates it as an example of MacDonald’s “clean visual style, attention to detail, and UI intuitiveness.”.

article thumbnail

How do you Build a Winning Product Team?

Mind the Product

In her 2019 #mtpcon London talk – The Secret Sauce to Hiring Great Product People , Kate Leto talked about getting your team right from the start. We all know that bad hiring decisions can be costly and Kate explained that, while we often think about product/market fit , we rarely think about person-organisation fit.

article thumbnail

Innovation, SaaS, and Enterprise: Announcing the First Three Speakers for #mtpcon London!

Mind the Product

Lea was responsible for the product vision and strategy of the Creative Cloud, transforming Adobe from boxed software to one of the most successful SaaS services in the industry. After Adobe, Lea led product at InVision, a startup focused on design collaboration where she built and designed best practices for the product team.