Intercom, Inc.

AUGUST 26, 2020

Below we dive into each of the five key trends from our research. As support leaders look to the coming year, our research shows two key areas of investment: proactively answering customers’ questions and automating support with chatbots. The shift to proactive support gains momentum. The problem with this model?

Customer Experience 233

Customer Experience User Testing Research Software Reporting Tools 233

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. Why are product positioning strategies important?

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. In this article we answer: How do we distinguish between types of research? What characteristics define market research vs user research?

User Testing 107

User Testing Market Research Product Research Research Software 107

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 100

Analytic Tools Research Software Feedback Software Customer Experience 100

The Product Coalition

FEBRUARY 1, 2018

While researching “market research”, I found it’s one of those topics that can be overwhelming, simply because I had to go through endless sources, most of which are very similar, and each carrying only a small piece of the puzzle. What’s Market Research? Do not confuse the term with “marketing research”.

Market Research 68

Market Research User Testing Product Research Research Software 68

Userpilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. What are examples of market gaps?

User Testing 91

User Testing Data Visualization Feedback Software Research Software 91

Userpilot

DECEMBER 7, 2023

TL;DR Data-driven insights are the conclusions reached from analyzing raw data and identifying the patterns and trends in them. These insights help modern businesses understand customers, create targeted marketing campaigns, identify business opportunities, and enhance the customer experience. What are data-driven insights?

Data Visualization 92

Data Visualization Analytic Tools Feedback Software Research Software 92

Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 84

Product Research User Testing Research Software Feedback Software 84

The Product Coalition

DECEMBER 11, 2023

AI tools for content creation, powered by advanced machine learning algorithms, analyze extensive datasets to discern patterns and trends. Advanced machine learning allows AI algorithms to analyze extensive datasets to identify patterns and trends. This strategic advantage enables them to maintain a competitive edge in the market.

Data Visualization 122

Data Visualization Artificial Inteligence Analytic Tools Research Software 122

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. Task ChatGPT with identifying and formulating the best pricing strategy for your industry. Data analysis : Feed data into ChatGPT to identify patterns and trends.

ChatGPT 90

ChatGPT Data Visualization Onboarding KPIs Research Software 90

The Product Coalition

OCTOBER 13, 2022

Market research, trends, and data indicates that APIs are one of the most strategically important areas of technology. This article looks at selected research, trends, and data points that support this view. But this is only just the beginning. Originally published at [link] on October 12, 2022.

Enterprise 123

Enterprise Research Software Telecommunications Government 123

Userpilot

DECEMBER 15, 2023

Common examples include market demand, customer willingness to pay , or scalability. In addition, carry out market research to assess the competitive landscape and identify market gaps. Trends analysis in Userpilot. Use market research solutions to identify market trends.

Data Visualization 93

Data Visualization Product Research User Testing Analytic Tools 93

Userpilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers.

Data Visualization 83

Data Visualization Analytic Tools Feedback Software Research Software 83

Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. Table of Contents. Conclusion.

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

The Product Coalition

APRIL 28, 2023

We will begin with business questions, let’s dive into two examples and specific prompts: “Generate a business canvas model table for an e-commerce platform that helps SMBs increase sales” “Analyze the user behavior in Medium; what are the recent trends for product managers’ content?” and deliver value to their customers.

ChatGPT 97

ChatGPT Reporting Tools Feedback Software Research Software 97

Sequent Learning

DECEMBER 20, 2023

They delve deep into market research, analyzing customer needs and market trends, translating these insights into product features and enhancements. Product managers act as the bridge between stakeholders, engineers, marketers, and other teams. Product Development and Roadmapping : Collaboration is the key.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. Goals are important aspects of the product strategy.

Product Research 89

Product Research User Testing Customer Feedback Research Software 89

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Start early: Begin the research process at the inception of your branding idea.

Branding 98

Branding User Testing Product Research Data Visualization 98

Userpilot

SEPTEMBER 29, 2023

We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond. designing screens, writing code, running tests), product management is a broader concept that encompasses strategy , vision, and product-market fit. Ready to get started?

User Testing 94

User Testing Feedback Software Research Software Product Research 94

DISQO

OCTOBER 15, 2019

Health trends and data can be misinterpreted or misread, and fears of illness unfounded or trips to the doctor unnecessary. Disruptive technologies and agile research methodologies have ushered in a period of ubiquitous data access, blurring the lines between job functions across large swaths of industries and companies.

Research Software 40

Research Software Feedback Software Product Research User Testing 40

DISQO

OCTOBER 15, 2019

Health trends and data can be misinterpreted or misread, and fears of illness unfounded or trips to the doctor unnecessary. Disruptive technologies and agile research methodologies have ushered in a period of ubiquitous data access, blurring the lines between job functions across large swaths of industries and companies.

Research Software 40

Research Software Feedback Software Product Research User Testing 40

Userpilot

NOVEMBER 21, 2023

Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines. Your feature launch marketing strategy should use a range of channels, like in-app announcements , emails , and social media posts. Google Trends.

Product launches 86

Product launches User Testing Product Research Analytic Tools 86

Userpilot

AUGUST 23, 2023

Product analysts research to find market trends, collect and analyze data, track and assess product performance , understand product requirements, and report insights to stakeholders. Product analysts track market data, collect customer feedback, identify trends, and draw inferences about users’ needs and behaviors.

Data Visualization 82

Data Visualization Reporting Tools Analytic Tools Research Software 82

Userpilot

JUNE 20, 2023

Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution. As you’re getting ready to launch the MVP, make sure to develop a robust go-to-market strategy to drive customer acquisition and revenue generation.

User Testing 85

User Testing Product Research Feedback Software Customer Feedback 85

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. Market research insights Market research insights can help you understand customer segments , market size, and growth, as well as preferences.

Data Visualization 87

Data Visualization Analytic Tools Feedback Software Research Software 87

Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Market Research. Go-to-market strategy. What is (and isn’t) product marketing when launching a product?

Product Research 84

Product Research Feedback Software Research Software Product Marketing 84

Roman Pichler

OCTOBER 6, 2020

In order to answer the questions above, you may want to use techniques such as direct observation, user interviews, prototyping, creating a strategy canvas or E-R-R-C grid , and you may capture some of them using a tool like my product vision board. Do the metrics show a positive, flat, or negative trend? Co ntinuous Product Discovery.

Product Research 265

Product Research Technical Review Feedback Software Research Software 265

Userpilot

MAY 1, 2024

Analyze user behavior data collected to identify patterns and trends. Creating data-driven product strategies – It takes the guesswork out of product development. Also, you can use them for market research and validation. The first step to conducting this analysis is to set a SMART goal for your analysis.

User Testing 73

User Testing Feedback Software Analytic Tools Research Software 73

Userpilot

NOVEMBER 20, 2023

TPMs are responsible for market and customer research , but their main focus is on satisfying market needs from a technical point of view. Tech PMs work actively with product teams on the product vision and strategy. Their technical expertise allows them to identify risks and develop effective mitigation strategies.

Analytic Tools 94

Analytic Tools Feedback Software Research Software User Testing 94

Userpilot

SEPTEMBER 11, 2023

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 99

Product launches Product Research Data Visualization Research Software 99

Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Define your market size.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

BrainMates

FEBRUARY 12, 2020

Here’s two different ways of describing it: A “Firm’s policy or strategy guided by market trends and customer needs instead of the firm’s productive capacity or current products.” “Using market knowledge to determine the corporate strategy of an organization. ” (BNET). .”

Marketing 59

Marketing User Testing Research Software Product Research 59

Userpilot

APRIL 29, 2024

A market segmentation survey is a market research tool. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. Demographic segmentation divides the market based on statistical characteristics of the population such as age or gender.

Analytic Tools 85

Analytic Tools Research Software Feedback Software Product Research 85

Sequent Learning

DECEMBER 20, 2023

A Guide on How to Become a Product Manager Introduction Are you passionate about leading product development, shaping strategies, and driving innovation? Keep learning about new tools, technologies, market trends, and methodologies. Becoming a Product Manager might be your ideal career path.

Data Visualization 52

Data Visualization Certifications Product Management Product Manager 52

Userpilot

JULY 31, 2023

This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. They work at the intersection of development, marketing, and sales.

Product Marketing 86

Product Marketing Onboarding KPIs User Testing Marketing 86

The Product HQ

APRIL 20, 2024

This guide shares key advice, tips, and strategies to help you become a SaaS product manager. Ideate: At this point, product managers use the conclusions they have drawn from analyzing customer feedback to come up with a strategy and plan that helps them successfully position their products within their markets.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

BrainMates

FEBRUARY 12, 2020

A Two-Tier Definition Of Market-Driven Product. Here’s two different ways of describing it: A “Firm’s policy or strategy guided by market trends and customer needs instead of the firm’s productive capacity or current products.” Using market knowledge to determine the corporate strategy of an organization.

Marketing 52

Marketing User Testing Research Software Product Research 52