Userpilot

MARCH 22, 2021

Product marketing is different compared to general marketing in that product marketing teams know all the technical details of your SaaS product and communicates it through launch, feature announcements, white papers, and other mediums. Product marketing doesn’t end when the product goes to market.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

Intercom, Inc.

NOVEMBER 20, 2018

Again the goal here is to treat this stage of the process as primary market research. Are they keen to test it out? Identify a market specific methodology. What do they perceive as the primary benefits? Nonetheless, you can also use it to gauge appetite for your offering.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Userpilot

MARCH 3, 2022

This includes market research (potential employers), understanding product strengths (your value to the customer), iterative development (subsequent drafts), or refining the UI (formatting). And if you don’t, the passing of an online test doesn’t change anything. You don’t need a certificate to prove that!

Data Visualization 84

Data Visualization Analytic Tools Technical Advisors User Testing 84