Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.

Research Software 96

Research Software Analytic Tools Feedback Software Data Visualization 96

Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market.

Product Research 93

Product Research User Testing Research Software Feedback Software 93

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 98

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. Work cross-functionally with teammates across the company to launch new features on time and at a high quality bar.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys.

Data Visualization 86

Data Visualization Product Research Research Software Analytic Tools 86

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. In smaller companies, product service management responsibilities are covered by product managers. Product service management vs product management.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Drives product success. Champions a customer-centric approach.

Data Visualization 101

Data Visualization Analytic Tools Feedback Software Research Software 101

Userpilot

OCTOBER 25, 2022

Strategic Product Management Activities and Tips. Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Goals are important aspects of the product strategy. Conduct market research.

Product Research 95

Product Research User Testing Customer Feedback Research Software 95

Userpilot

SEPTEMBER 29, 2023

In this article, we've got a comprehensive review of the entire product development process. We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond. The final step is to launch your product.

User Testing 101

User Testing Feedback Software Research Software Product Research 101

The Product Coalition

JUNE 24, 2020

They must: Have an understanding of the technical architecture of the product. Be up to date with technological trends in the industry and beyond. The difference between a product manager and product marketing manager is who they collaborate with, and how.

Research Software 148

Research Software Analytic Tools Product Research User Testing 148

Mixpanel

JULY 24, 2023

It marked the beginning of a big trend in SaaS as a whole. But beyond being fun, this trend was important because when collaboration is a key part of your product, you’re offering an experience that invites people to jump in and explore. With Boards on Boards, you can organize related product launches under a broader team Board.

Data Visualization 52

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 52

Andrew Chen

FEBRUARY 26, 2024

I encourage you to be on a quest of your own, and even better a particularly interesting quest, so that your conversations with people can be as productive as possible. In my case, I was very interested in the state of the art on growing users, metrics, network effects, and marketing. There were people building robots and hardware.

User Testing 123

User Testing Customer Experience Blog Events 123

Userpilot

MARCH 8, 2022

Andrea, who calls herself a “Product Thinker” and “a professional asker of many questions”, has amassed 1600 followers on her Medium account. Andrea has 15+ years of experience in Product Management and Marketing, from SMBs to large enterprises and educational organizations such as Product School.

Technical Advisors 115

Technical Advisors Product Research Analytic Tools User Testing 115

Userpilot

MAY 5, 2022

Following the product management process results in continuous product discovery, design, and development; overall, it improves the chances of success. The product management life cycle consists of seven main stages: You start with Market Research to assess the external business environment and identify the needs of the users.

Product Research 97

Product Research User Testing Research Software Feedback Software 97

Mixpanel

JULY 24, 2023

It marked the beginning of a big trend in SaaS as a whole. But beyond being fun, this trend was important because when collaboration is a key part of your product, you’re offering an experience that invites people to jump in and explore. With Boards on Boards, you can organize related product launches under a broader team Board.

Data Visualization 40

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 40

ProductPlan

APRIL 9, 2020

More commonly used for physical products. Useful for breaking into brand new markets. If you’re seeing a trend in the answers to your surveys, then back them up by checking the hard data. The answer to “do you like this product?” may not be the same as “would you be willing to pay for this product?”.

Product Research 105

Product Research User Testing Research Software Data Visualization 105

Userpilot

OCTOBER 27, 2022

Ultimately, iterative testing helps you build products that rarely fail to satisfy user needs. This means being able to achieve and maintain product-market fit in constantly changing markets. The aim is to measure and improve user satisfactio n by focusing on product learnability, efficiency, and memorability.

User Testing 98

User Testing Product Research Feedback Software Testing 98

Userpilot

JANUARY 14, 2023

Continuous product discovery is necessary to keep up with the changes in user and market needs. PMs of successful products build features in response to user needs. Product-Market Fit is a measure of how well your product satisfies your user needs. Small iterations, frequent product launches.

Feedback Software 97

Feedback Software Research Software Product Research User Testing 97

Userpilot

OCTOBER 21, 2022

Product managers are responsible for the overall product success throughout its lifecycle. The product management role is very complex. Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch.

Feedback Software 73

Feedback Software Analytic Tools Research Software User Testing 73

Userpilot

FEBRUARY 17, 2021

February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

ProductPlan

FEBRUARY 8, 2022

Or perhaps support, sales, or marketing staff struggle to interface with product team members effectively. A product operations manager can optimize the product team’s systems and processes. And in doing so, create sustainable ways of engaging with the product team. appeared first on.

Data Visualization 94

Data Visualization Reporting Tools Feedback Software Analytic Tools 94

The Product Guy

APRIL 21, 2019

Higher revenue and market share. If you want to take a product-centric approach to product management, a secret menu will delight customers and is an excellent way to gain a competitive advantage. Talk to your customers directly to get feedback on gaps in your existing product features. More About The Product Mentor.

Data Visualization 151

Data Visualization User Testing Customer Experience Product Research 151

ProductPlan

APRIL 27, 2022

That means, for example, that the product team will be starting without things like: Earlier versions of the product (or similar products). Research estimating the product’s total addressable market. Being part of the team kicking off a brand-new software product can be exhilarating. An existing codebase.

User Testing 40

User Testing Research Software Feedback Software Customer Experience 40

Userpilot

MAY 13, 2021

Product intelligence helps product marketers use data to better understand consumers’ relationships with the products they love using. Any company that sells products can choose to use product intelligence, but the three most common groups are product marketers, product managers, and product designers/engineers.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

FEBRUARY 5, 2021

The role of a Product Growth Manager (also Growth Product Manager) is an extension of the role to keep up with the evolving industry trends. The interest in the role has been growing rapidly over the last 5 years, which reflects the general trend of Product-Led Growth. When to Hire a Product Growth Manager?

Onboarding KPIs 105

Onboarding KPIs User Testing Customer Experience Analytic Tools 105

Userpilot

AUGUST 14, 2023

Ask users to rate from 1 to 5 how easy it is to use your product. Product evaluation surveys. Which gauges how users feel about product performance and what they value the most. Product evaluation survey example. Here are some questions to go very well with it: How satisfied are you with our product? PMF surveys.

Product Research 89

Product Research Data Visualization Analytic Tools Feedback Software 89

Gainsight

NOVEMBER 20, 2019

Pragmatic Institute’s resource library spans everything from articles, reports, ebooks, and webinars to keep product professionals up to date on the latest trends. Start with this: The Four Key Hurdles to Successful Product Launches. Slack Groups for Product Managers. Product School. help-and-advice.

Books 80

Books Blog Feedback Software User Testing 80