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Creating a Product Launch Training Program

ProductPlan

To make this a home run, you need sales and marketing to come up to bat. Marketing needs to know the value of the new product. The first internal group to train is marketing. Marketing will ultimately craft the actual language for their pitch, but that doesn’t mean you skimp on training.

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Creating a Product Launch Training Program

ProductPlan

To make this a home run, you need sales and marketing to come up to bat. Marketing needs to know the value of the new product. The first internal group to train is marketing. Marketing will ultimately craft the actual language for their pitch, but that doesn’t mean you skimp on training.

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How to Decrease Beta Testing Costs by 40%

Centercode

Taking shortcuts and cutting corners leads to unpleasant surprises down the road in the form of low star ratings, skyrocketing support costs, and hundreds of RMAs. So how do you, a resource-strapped beta team, reduce the costs of customer testing without sacrificing thoroughness or compromising the quality of your product?

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How to Measure Software ROI For SaaS Products

Userpilot

Calculating software ROI is vital for making informed decisions about technology investments and allocating resources adequately. TCO includes not only the initial purchase or development costs but also ongoing expenses like licensing, support , training, maintenance, and upgrades.

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Guide to Choosing the Best Customer Education Platform for SaaS

Userpilot

In this article, we’ll look at various customer training tools available on the market. Benefits of customer training software: Improved customer experience and customer satisfaction, better onboarding , reduced time to value , increased customer engagement , etc. On-demand, self-serve resource center. Key features.

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GDPR: Who Should be Your Data Protection Officer?

Mind the Product

A customer can object if their details are being used for direct marketing, or if they have legitimate grounds to object on how their data is being processed. They will have worked with everyone in the organisation – the finance teams, customer support, marketing, tech, and growth. How Will GDPR Affect Your Customers?

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Designing an Organization for a Product Approach, Part 2

Johanna Rothman

The senior manager has P&L (Profit and Loss) responsibility for the entire product line, including Product Management (for this product line), Customer Support, Training, etc. Note that Marketing, Finance, HR, are all part of this product line. And, we had Marketing and Customer Support people close to us.