freshtrax
APRIL 18, 2024
Gustavo Trigos is known for his entrepreneurial spirit as the CEO and Co-Founder of his SF-based tech startup, Mentum. He highlighted the importance of understanding local cultures, regulations, and business practices to successfully enter new markets.
Userpilot
FEBRUARY 17, 2021
Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance. More than 300 Product Managers and Product Marketers will collaborate, share insights, and network.
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Product Culture
APRIL 4, 2015
Printing demo discs was cheap and she just wanted my ok to get some co-branded materials made to package them with, and maybe we could do a seminar together, and dedicate some telesales resources to following up on the leads. It was nearly free marketing, right? I said no. Prioritization Anti-patterns. The Role of Product Management.
Gainsight
FEBRUARY 2, 2024
Customer training used to involve writing a 300-page user manual and delivering a week-long, on-site seminar for all new users. Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough.
Sequent Learning
AUGUST 26, 2019
Succeeding in product management and innovation while our industries and markets are changing around us is something we deal with every day. We rarely have the luxury of a slow-moving market. That’s what it feels like sometimes, as product managers and product leaders; we rarely have the luxury of a slow-moving market.
freshtrax
SEPTEMBER 24, 2019
As more and more consumers turn to their smartphones rather than their computers—be it for shopping, for gaming, or any other number of services—businesses need to understand the impact of their mobile marketing. With nearly 20 years of experience in marketing and management, he serves as Adjust’s Japan country manager.
Business of Software Conference
NOVEMBER 1, 2023
Too often, startup founders spend time hoping for a miracle. Plus, they likely have a marketing budget that can blow yours out of the water. And not only are they less interested in giving some unknown startup a boost, they don’t know how to sell that product effectively. They weren’t even online learning about it.
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