Product Management University

AUGUST 15, 2023

The biggest difference between product management and portfolio management is product management focuses specifically on the success of each product whereas portfolio management focuses on the success of the company (the portfolio) in chosen market segments.

Product Management 246

Product Management Product Manager White Paper Management 246

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Pragmatic Marketing

FEBRUARY 25, 2020

When awash with data and metrics, it’s easy for a product marketer to overlook precision in using the language of messaging. It originally appeared on Sharebird — the place to see how people at top companies do product marketing. ” Start with themes to help formulate the messaging hierarchy. See below.).

Messaging 91

Messaging Research Software White Paper User Friction 91

Pragmatic Marketing

FEBRUARY 25, 2020

When awash with data and metrics, it’s easy for a product marketer to overlook precision in using the language of messaging. It originally appeared on Sharebird — the place to see how people at top companies do product marketing. ” Start with themes to help formulate the messaging hierarchy. See below.).

Messaging 91

Messaging Research Software White Paper User Friction 91

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. Apply for this position. Responsibilities.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

The Product Coalition

JANUARY 25, 2021

Here are 11 things you can do to maintain your product momentum with close to zero development budget: Note : Many of the ideas here were written with B2B products in mind, but I’m sure many B2C product managers will find useful stuff in there as well. Do it elegantly without over-promoting your product.

Product Research 94

Product Research User Testing Customer Experience Reporting Tools 94

Business of Software Conference

JUNE 20, 2019

In 2018, Balsamiq celebrated its 10th Birthday – an impressive achievement for any SaaS company. Founder Peldi has attended Business of Software every year since 2010, and has 5 BoS talks to his name. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates?

CTO Coach 87

CTO Coach Research Software Feedback Software Weak Development Team 87