Userpilot

JUNE 28, 2022

Are you wondering what customer experience KPIs and metrics you should track? Choosing the right KPIs can make all the difference when it comes to retaining your customers in the SaaS business. There are eight key CX KPIs that you need to measure. What is customer experience? Let’s get started!

Customer Experience 52

Customer Experience Feedback Software Analytic Tools Onboarding KPIs 52

Userpilot

DECEMBER 13, 2023

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

SEPTEMBER 12, 2022

Do you know that customer touchpoints can exponentially influence product growth ? They can contribute to every stage of the customer journey and uncover insights into customer relationship management. So let’s dive into details and learn from examples of what customer touchpoints are.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! In structure by metrics, different teams work to improve different KPIs.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Userpilot

MAY 22, 2023

Searching for a customer experience (CX) strategy to set you apart from the competition? A CX strategy should encompass every interaction and engagement layer between your customers and your SaaS product. You can build a CX strategy by: Starting clear customer experience vision and goals using the likes of SMART framework.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Product Research 96

Userpilot

SEPTEMBER 25, 2023

And how can your SaaS business use them to facilitate product growth ? TL;DR A PLG motion is a growth strategy focused on using the product itself as the main driver of growth. Even the most successful ones have sales teams to close deals with high-value customers. What is a product-led growth (PLG) motion? A PLG motion.

Analytic Tools 105

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 105

Userpilot

NOVEMBER 30, 2023

TL;DR A conversion rate optimization (CRO) audit is a comprehensive analysis of a website or digital product aimed at identifying and optimizing elements that influence conversion rates. The best time to perform a CRO audit is several months after launch and after the number of paying customers changes over time.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 105

Userpilot

SEPTEMBER 29, 2022

What exactly is product value? What can product managers do to measure and increase it? Product value is how well your app helps customers achieve their goals compared to competitors. The value proposition is the summary of the positioning strategy. The value proposition is the summary of the positioning strategy.

User Testing 105

User Testing Product Research Feedback Software Analytic Tools 105

Userpilot

JANUARY 29, 2024

A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. An efficient and effective design with users’ needs at the center stage encourages product engagement and reduces churn. You can also use social proof to reassure users. What is SaaS UX design?

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

JUNE 5, 2023

It helps companies identify areas of strength/weakness in their marketing approach and accelerate product growth. TL;DR The SaaS conversion funnel is a visual representation of your ideal customer journey from awareness to product adoption and revenue expansion. Book a demo to learn how it can help you, too. ” moment.

Analytic Tools 95

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 95

Userpilot

APRIL 18, 2023

What are the right questions to ask your customers to understand user sentiment ? It’s crucial to listen to the voice of the customer and let their feedback guide your company’s growth and sustainability. And to do that, you must ask the right customer satisfaction survey questions. Likert scale questions 2.

Customer Feedback 98

Customer Feedback User Testing Customer Satisfaction Customer Experience 98

Userpilot

MAY 5, 2022

Churn analytics helps you detect your product friction points and understand why users stop using the tool. This is crucial if you want to know how healthy your SaaS product is and what should be improved to increase customer retention and lower the churn rate. Let’s begin!

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Customer Feedback 98

Userpilot

JUNE 26, 2023

Choosing the right feature request prioritization framework enables product teams to make informed decisions and deliver the maximum customer value possible, especially when resources are limited. They can also help product managers secure key stakeholder buy-in. It focuses on Impact, Confidence, and Ease.

Framework 98

Framework Feedback Software Onboarding KPIs User Testing 98

Userpilot

DECEMBER 6, 2022

Most probably you already know how important it is for a brand to offer superior experiences, but how exactly can you measure customer experience? Something as abstract as customer experience cannot be measured directly. Trigger personalized experience flows based on user behavior. What is customer experience?

Customer Experience 98

Customer Experience User Testing Customer Feedback Data Visualization 98

Userpilot

AUGUST 5, 2023

Are your NPS passives holding your product or service’s growth back? NPS (Net Promoter Score) passives are customers who have moderate feedback about your product but are not enthusiastic supporters. Unlocking the potential of these indifferent users can be a game-changer for your business.

Data Visualization 98

Data Visualization Feedback Software Product Research Analytic Tools 98

Userpilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. Therefore, you need a solid product launch plan to ensure your product isn’t among the 95% of new products that fail each year.

Product launches 98

Product launches User Testing Product Research ChatGPT 98

The Product Coalition

FEBRUARY 15, 2024

From personalized customer experiences to predictive analytics, the impact of GenAI is tangible and far-reaching. Personalized customer experiences The modern era demands personalized interactions. Generative AI empowers businesses to create tailored recommendations, product descriptions, and chatbot interactions.

Generative AI 107

Generative AI Data Visualization Reporting Tools Research Software 107

Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing. Which does your company need?

Feedback Software 105

Feedback Software Research Software Product Marketing Marketing 105

Userpilot

NOVEMBER 27, 2023

Both metrics are important to track if you want to implement a successful product retention strategy. In this article, we will cover: Formulas to calculate each of these metrics. Other important metrics related to churn and retention efforts. There are two types of churn to look out for: customer churn and revenue churn.

Product Research 102

Product Research Data Visualization Feedback Software Analytic Tools 102

Userpilot

JANUARY 24, 2022

Wondering what a good customer churn rate in SaaS is? Many SaaS product owners do it but there’s no straight answer to this question. Customer churn refers to the percentage of users who downgrade or cancel their subscription plan during a given time period. What is customer churn in SaaS? Let’s get started.

Feedback Software 98

Feedback Software Onboarding KPIs User Testing Customer Experience 98

Userpilot

FEBRUARY 3, 2021

In the mission to solve your users’ most significant pain points, a user journey template can be your greatest asset. Sure, user personas are helpful. But they don’t answer where the sources of friction are coming from as your users explore your product. What Is a User Journey?

Analytic Tools 98

Analytic Tools User Testing Customer Experience Research Software 98

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. The model encompasses multiple layers of user engagement with your company.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

JANUARY 5, 2023

Do you want to improve customer loyalty with user sentiment but are unsure what to do? The Net Promoter Score (NPS) is one of the key SaaS metrics. However, it can’t be of much significance, as only a number cannot show you what is working and what isn’t for your customers. Let’s dive in!

Data Visualization 97

Data Visualization Feedback Software Customer Feedback Customer Experience 97

Userpilot

SEPTEMBER 8, 2023

TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if it performs better in terms of user engagement, conversions, or other key metrics. Fix this by using multivariate tests or conducting user surveys.

Product Research 104

Product Research User Testing Analytic Tools Data Visualization 104

Userpilot

JUNE 7, 2022

The churn rate is a critical metric for all subscription-based businesses. No matter how high your recurring revenue is, you will not recover your customer acquisition costs if your churn rate is too high. In SaaS, the churn rate is the percentage of customers who cancel their subscriptions in a given time frame. Customer churn.

Analytic Tools 52

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 52

Gainsight

AUGUST 5, 2022

Imagine you are a Customer Success Manager (CSM), and you wonder what the future holds for you. You learned about other roles where your experience in CS can be a springboard for those positions. Let’s begin with what makes you unique as a customer success professional. Using data and playbooks to mitigate customer risks.

Reporting Tools 59

Reporting Tools Feedback Software Technical Advisors Data Visualization 59

Userpilot

NOVEMBER 14, 2022

The key to business success is to choose the right niche as you want to focus on the most profitable customers that fit your business best. Don’t limit your research to just current and past customers. They offer great products or services, but it gets buried because they didn’t research the name. Language matters.

User Testing 98

User Testing Data Visualization Research Software Customer Experience 98

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

FEBRUARY 13, 2020

Product experience is fast becoming one of the most important things to consider when it comes to growing your SaaS company. It has a direct impact on how users interact and engage with your company. We’ll also share real-world examples from leading SaaS products along the way, so you can learn from the best. Product-Led Growth.

Feedback Software 128

Feedback Software Analytic Tools Research Software Customer Experience 128

Amplitude

JANUARY 26, 2021

Now, we’re perfecting the digital product experience. Our Chick-fil-A One app is our loyalty app that allows customers to order ahead, earn points, and redeem those points for food rewards. Not only is the purchase funnel a key KPI, but we also monitor how customers pick up their order (e.g. Click To Tweet.

Data Visualization 59

Data Visualization Analytic Tools Research Software Customer Experience 59

Userpilot

MARCH 31, 2022

Many SaaS companies don’t give enough importance to the SaaS velocity metric, yet it’s one of the key sales metrics. However, it’s always better to use the metric as a guide to set practical sales goals and know the probability of achieving them. It’s a vital metric for all businesses, regardless of the size.

Customer Experience 98

Customer Experience Onboarding KPIs User Friction B2B 98

Alchemer Mobile

OCTOBER 9, 2018

Customer experience strategies shouldn’t be created in a vacuum, but it’s hard to know how to create a CX strategy that exceeds customers’ expectations without first understanding them. We hosted a CX-focused panel at this year’s Customer Love Summit. Katie van Zyl, Director of Product Management at GoDaddy.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Userpilot

MARCH 28, 2022

Great UX design helps users easily achieve their goals and complete their tasks without friction. Investing in good UX design will remove unnecessary friction from your product and reduce churn. Airtable provides great UX by effectively managing the level of friction at signup. The short answer is no, not really.

Analytic Tools 111

Analytic Tools Feedback Software UX Data Visualization 111

Userpilot

SEPTEMBER 15, 2022

Are you measuring customer happiness? In this article, we’ll look at ways you can use user feedback to understand what makes your customers happy or not. We’ll also go over some of the best strategies to boost customer satisfaction and make customers happy. What is customer happiness? Should you?

Feedback Software 95

Feedback Software Analytic Tools Customer Feedback User Testing 95

Userpilot

MARCH 21, 2022

And how can product managers use it to inform decisions about product development? The article will give you an understanding of how fake door tests work, how to design them, and what to watch out for not to turn your users against you. To avoid alienating your users, be transparent and honest. What is fake door testing?

User Testing 98

User Testing Product Research Testing Analytic Tools 98

Gainsight

JULY 5, 2022

Customer success (CS) is evolving and moving outside the box it once inhabited. It affects so many parts of business because it is not exclusively about customer success or customer experience (CX) anymore. It’s about product-led growth. Grasping the Reach of Customer Success.

Reporting Tools 59

Reporting Tools Analytic Tools Data Visualization Weak Development Team 59

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52