Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage.

Research Software 98

Research Software Feedback Software Onboarding KPIs Product launches 98

Intercom, Inc.

MARCH 5, 2018

At Intercom, we’re always experimenting with new ways to deliver a better user experience through live chat and have learned a couple of lessons from more than 20,000 customers using our chat solutions. Thankfully, it’s now easy to offer live chat only to prospects who match your ideal customer profile. Be selective.

Customer Experience 204

Customer Experience User Friction Product Research User Testing 204

Userpilot

MAY 26, 2024

A Customer Effort Score (CES) survey is a powerful tool for assessing how easy it is for customers to interact with your product. It helps you identify areas for improvement and enhance the user experience. The best times to launch your CES surveys. The best times to launch your CES surveys.

Customer Experience 103

Customer Experience Customer Feedback Product Research User Friction 103

Product Innovation Educators

SEPTEMBER 4, 2017

It’s a reality check of the business opportunity, customer, the customer problem, and your proposed solution. Finally, it is a way to judge the agreement or alignment between what you see, hear, feel, and experience regarding your product and its reception by a market. [6:40] I hope you enjoy the discussion. Innovation Quote.

User Friction 120

User Friction Marketing Feedback Software User Testing 120

Intercom, Inc.

SEPTEMBER 1, 2021

This means better outcomes for everyone: from the teams we work with to, more importantly, our customers. product marketing team. Involve PMM in the entire product process (or: it’s not all about launches). Ultimately, it helps us to deliver better products and marketing. This covers four general areas.

Marketing 138

Marketing Product Marketing User Friction Customer Experience 138

Alchemer Mobile

AUGUST 31, 2023

Here’s why having a mobile app is crucial for driving e-commerce and enhancing customer engagement and retention for many businesses today. Elevating E-commerce: A Seamless Shopping Experience Imagine a customer’s journey from discovering your product to making a purchase.

Feedback Software 113

Feedback Software User Testing Analytic Tools Customer Feedback 113

The Product Coalition

JULY 22, 2020

designed using: canva.com With the massive increase in the number of products launched in the past decade, a lot of organizations have adopted the AGILE approach as a system of managing their processes. They spent a lot of time and resources but at the end of the day, NO ONE bought the product.

Agile 147

Agile Customer Experience User Friction Document 147

Alchemer Mobile

OCTOBER 9, 2018

Customer experience strategies shouldn’t be created in a vacuum, but it’s hard to know how to create a CX strategy that exceeds customers’ expectations without first understanding them. We hosted a CX-focused panel at this year’s Customer Love Summit. Ashley Ettwein, Director of Product Marketing at ADT.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Userpilot

AUGUST 31, 2024

In product management , a product launch timeline serves as a roadmap to ensure a well-structured and successful product release. So in this article, let’s review a product launch checklist to help you prepare a solid campaign that gets traction and sows the seeds for consistent growth.

Product launches 52

Product launches Feedback Software Analytic Tools Research Software 52

Intercom, Inc.

DECEMBER 16, 2019

Sales and marketing leaders select a list of accounts that best align to your ideal customer profile, or your company’s most valuable buyers. This allows you to filter low-value prospects out of your sales pipeline and prioritize your team’s time and resources where you’ll see the greatest impact.

Reporting Tools 189

Reporting Tools Research Software Marketing Customer Experience 189

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting and tracking customer service communication metrics.

Customer Communications 97

Customer Communications Feedback Software Research Software Analytic Tools 97

Userpilot

SEPTEMBER 20, 2022

Are you wondering what the customer development process is? Would you like to know how a product manager can use it to deliver products that customers love? The customer development framework helps teams validate product ideas and build products that solve customers’ problems.

User Testing 98

User Testing Product Research Customer Experience Customer Feedback 98

ProductPlan

APRIL 5, 2022

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Getting the attention of prospects and customers alike takes a full-scale effort. Marketing needs to know the value of the new product. Answer common questions customers ask.

Product launches 59

Product launches Onboarding KPIs Feedback Software Research Software 59

Userpilot

JANUARY 22, 2024

The framework is a roadmap for creating a winning product marketing strategy that drives effective resource allocation and provides a flexible foundation for growth. You’ll also need to define your objectives and evaluate your resources before making a choice. What is a product marketing framework?

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

SEPTEMBER 16, 2024

Canva launched a tailored product for educators, expanding its reach into the education sector. HubSpot broadened its product range to cater to more business needs, becoming an all-in-one customer platform. And it’s ideal when the market is still growing, and your product still has room to capture a larger audience.

Research Software 105

Research Software Analytic Tools Feedback Software Data Visualization 105

Userpilot

SEPTEMBER 14, 2023

We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Who is a product manager?

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

Userpilot

JULY 24, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. A CX product manager is responsible for understanding customer needs, behaviors, and pain points.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

ProductPlan

APRIL 29, 2022

The period marks all that time and effort spent developing the product. But not all product launches are created equal, and they’re not the same as introducing a new feature. There’s a significant difference in the goals and objectives for different types of product launches. Category-creating product launch.

Product launches 52

Product launches Research Software User Testing Differentiation 52

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. In smaller companies, product service management responsibilities are covered by product managers. Are you ready for the deep dive?

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

DECEMBER 11, 2022

A B2B marketing strategy is any marketing activity aimed at turning other companies into customers. To create an effective B2B marketing strategy, you should first identify your target audience and then work on positioning your product to reach potential buyers. What is B2B Product Marketing? Sample user persona.

B2B 98

B2B Feedback Software Product Marketing Customer Experience 98

ProductPlan

APRIL 5, 2022

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Getting the attention of prospects and customers alike takes a full-scale effort. Marketing needs to know the value of the new product. Answer common questions customers ask.

Product launches 52

Product launches Onboarding KPIs Feedback Software Research Software 52

Userpilot

JULY 9, 2023

Use surveys , interviews, and focus groups to gather qualitative data about their needs, pain points , and preferences. Next, generate and prioritize ideas for improving the usability and user experience you’ve identified in the research. Generate and prioritize ideas with the biggest impact on user experience.

User Testing 97

User Testing Customer Experience Product Research User Experience 97

Userpilot

AUGUST 25, 2024

Embarking on a career as a customer onboarding coordinator involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful customer onboarding coordinator. Looking into tools for customer onboarding coordinators?

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

AUGUST 18, 2024

Best-selling author and go-to-market advisor Maja Voje has helped hundreds of companies, including Google and Rocket Internet, build and grow successful products. In an upcoming talk , she’ll take a deep dive into the specifics of launching AI-first products. You must ensure that they address user needs and pain points.

Feedback Software 105

Feedback Software Research Software User Testing Product Research 105

Userpilot

JULY 28, 2024

In this guide, we’ll provide an overview of typical CX product manager salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career. TL;DR A customer experience product manager in SaaS optimizes the end-to-end customer journey.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Gainsight

FEBRUARY 11, 2019

Last month, I quit my position as head of Customer Success at my company, RD Station. In those six years leading the team, I’ve led its growth from one person to 180 people that are now spread across five different functional teams: Customer Success Manager (CSM), Partner Success Manager (PSM), Professional Services, Support, and CS Ops.

Customer Experience 81

Customer Experience User Friction User Testing Weak Development Team 81

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product marketing managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. There is an abundance of tools for product marketing managers.

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Userpilot

JULY 10, 2024

Highlight your product’s unique value and benefits in marketing campaigns using various tactics, like content marketing and product launches. Continuously improve your product marketing by gathering feedback , conducting A/B testing , and refining strategies based on results.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Marketing 98

Userpilot

JULY 31, 2023

We will also point our readers toward some amazing resources for development. TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. Glassdoor sets out that the average salary for a product marketing manager is just over $127k.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Userpilot

NOVEMBER 30, 2022

What are the 7 laws of product GTM? How can product managers leverage them to orchestrate successful product launches ? These are some of the questions that Spencer Grover , Product Marketing Manager at Salesforce , answered in his recent presentation at Userpilot’s Product Drive 2022 conference.

Feedback Software 98

Feedback Software User Testing Marketing Onboarding KPIs 98

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. Finally, put together the elements needed to launch your product and select key metrics for measuring your performance.

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product specialists is crucial whether you’re entering the field or looking to advance your career. In this guide, we’ll provide an overview of typical product specialist salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

AUGUST 2, 2024

Looking to implement a product-led GTM for your brand? With the right approach, the product-led model can help you attract and retain customers almost effortlessly. Let’s dive into the practical steps to take and start reaping the benefits of product-led growth. Efficient resource utilization.

Feedback Software 105

Feedback Software Customer Experience Reporting Tools Product Research 105

Userpilot

JULY 21, 2024

This guide will provide you with a comprehensive overview of the path to becoming a successful CX product manager. TL;DR A customer experience product manager in SaaS optimizes the end-to-end customer journey. A customer experience product manager in SaaS optimizes the end-to-end customer journey.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

AUGUST 14, 2023

You need to know what in-app communication to implement to attract, engage, and retain a bigger customer base while maximizing revenues. TL;DR Growth marketing is achieving exponential and sustainable growth by implementing high-impact tactics across the user journey. A/B test landing pages to increase customer acquisition.

Onboarding KPIs 98

Onboarding KPIs Strategy Marketing Customer Experience 98

Userpilot

JUNE 19, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Managing multiple software products and teams brings new challenges for product owners.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Reporting Tools 52

Userpilot

JANUARY 29, 2024

TL;DR SaaS UX design is a process of creating a smooth and pleasant user experience for SaaS products. A well-crafted UX design increases customer satisfaction, improves user engagement, minimizes friction and churn, and improves customer retention.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105