Selling to Product Managers

The Product Bistro

An interesting topic today, what it must be like to sell to someone who lives and breathes products, and all aspects therein. product management salesThis post revolves around selecting a realtor as the trustee of my Stepfather’s estate. Synopsis: In late 2018, my Stepfather, my father figure for over 40 years, passed away. He had been ill […].

Why women make great product managers

Product Management Unpacked

Marty Cagan, founder of the Silicon Valley Product Group , delivered the opening keynote to the 2016 Mind the Product Conference. All six of the examples he uses are women in product management. Irina Farooq, VP of Product at Kinetica. Being women in product.

Product Management Interview Tips

The Product Bistro

So you want a product management job? Especially if you are junior or looking for your first step on the product management ladder. general product management interview resumeHow should you prepare for the interview? I will share my experiences of several hops, and over 20 years of experience, on both sides of the interviewing process. Or you have been […].

A Comprehensive Guide to Hiring Product Managers

Spice Catalyst

Why Do You Need a Product Manager? There are various different inflection points in a business lifetime that drive the need to hire product management (PDM) resources.

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. Eric Feinstein, Professional Services Manager at Looker, has done workshops with product managers who are looking to add effective reporting. He will use the example of a product manager of a learning management software system and how she would go through the process of defining reporting for users of the product.

The Secret Product Management Framework

The Secret PM Handbook

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “productmanagers. We’ll start with a box labeled “Product.” (It’s Product manager =? Product Owner.

Launch Your Product Management Career

Product Management Unpacked

Landing a job in product management requires specialized learning, real-world experience and one year of your time. The role of product manager is one of the top 10 hardest-to-fill jobs in the entire information technology sector, so expect to be well compensated for your effort. Product Management Career

Digital Transformation and Product Management

Roman Pichler

Recognise the Importance of Product Management. Note that employing people who are called product owners or product managers does not necessarily mean that a product management function exists. Define Clear Product Roles and Responsibilities.

Pathways to a Product Management Career

Product Management Unpacked

If you’re reading this, you’re exploring how to become a Product Manager and you’ve undoubtedly concluded that you will be in high demand. The role of Product Manager is in the top 10 hardest-to-fill jobs across the entire information technology sector, which makes them among the highest paid, too. So why aren’t there more good Product Managers? The pathway to a Product Management career isn’t clear. Earn an MS in Product Management.

Product Management Transparency

The Product Bistro

product management essentialsTransparency – (noun), an image, text, or positive transparent photograph printed on transparent plastic or glass, able to be viewed using a projector. If you are as old as I am, you remember printing your powerpoint slides to transparency film to be used on an overhead projector during presentations. It was a dark time. However, […].

Products for Product People: Best Practices in Analytics

Speaker: Andrew Wynn, Senior Product Manager, Looker

Who builds products for the product people? As a product manager, you know how helpful custom tailored data solutions can be to doing your job well. Learn product analytics best practices from Andrew Wynn, Product Manager at Looker.

Product Manager vs. Product Owner

Roman Pichler

As you may know, the product owner originated from Scrum, where the role is responsible for maximising the value the product creates. This sounds like a text-book product management responsibility to me. Having two different product owner roles makes the confusion worse.

Product Management – Simplified

The Product Bistro

Product Management in a nutshell Tons of ink has been spilled on the art (and science) of product management. Product management at its very core is: Identify a problem for some market segment […]. product management essentialsAbout methodologies, strategies, and the like. Grumbling about how the role varies, depending on the organization. Yada yada yada. Let’s simplify this.

Forecasting – A Product Management Task

The Product Bistro

The role of Product Management brings many responsibilities, some great, some awful, and many that are just “there” One of the “there” responsibilities is forecasting. Being at the center of the organization, Product Management is the logical focal point for this activity, even though it requires input from groups outside their control. product management essentials

The Three Stages of Product Management Maturity

Proficientz – Product Management University

Consider the following three stages of product management maturity and the skills your team needs to become proficient in each stage. Infancy – Individuals become proficient at building, marketing, selling and delivering products that make users quantifiably better at their job.

How King Crushes New Product Development using Data-Driven Insights

Speaker: Ian Thompson, Head of Business Intelligence at King, and Zara Wells, Strategic Customer Success Manager at Looker

Product Managers looking to leverage data to make informed product design decisions can learn a lot from renowned gaming company King, maker of Candy Crush and many other games - even if their product has seemingly no overlap with games.

Just in Time Product Management

The Product Bistro

Product management is a discipline where there is an unending to-do list, a fixed amount of time in the day, and enough outside influencers to make even the best multi-tasker whither and die. Yet good product managers always appear to be in control of the situation. product management essentials

Product Management Mistakes

The Product Bistro

Being in the role for in extremely long time, I have uncovered a lot of truths, and hidden aspects of the expectations for the product manager. product management essentialsNow, I would like to discuss some of the common mistakes, misunderstandings, and outright WTF things that I see over and over again. From assumptions that we make, or […].

Product Management Truths – Redux

The Product Bistro

One of my more popular posts has been on the unwritten truths of Product Management. product management more truths truthsOriginally written over 5 years ago, that post covered many observations and self evident truths. Fast forward to 2018, and there are some additions to this list. Without further ado, I offer these observations: Whiz bang tools don’t make up […].

Persuasion Tips For Product Managers

The Secret PM Handbook

I’ve been doing product management a long time, and over time my presentation skills have just naturally gotten more polished. In addition, I have been doing product management for years and I wrote a book on it.

Selling Data and Decisions to your Team

Speaker: Cait Porte, SVP Product and Customer Experience, Zmags

Gathering support for a product feature or enhancement is a critical skill for Product Managers. Join Product Management expert Cait Porte as she covers how to sell your ideas internally by leveraging data to drive decision making.

Product Backlog Management – 10 Tips for Product Managers

280 Group

The importance of product backlog management is discussed in this article along with our top tips for backlog optimization. A product backlog is an essential component for your Agile development team. What is a Product Backlog? What Does a Typical Product Backlog Include?

My path into Product Management

The Product Bistro

There are many paths into product management, as Steven Haines says so eloquently in his Product manager’s Desk Reference, most product managers don’t start there. product management beginningsI thought it was time to add in the path I took, that of Applications engineer. Instead of a list of traits and attributes, I will probably go a little […].

Women in Product Management: Jennifer Lyons, Product Management Consultant

280 Group

For our next installment of the Women in Product Management Series I interviewed Jennifer Lyons, a Product Management Executive who has focused the last twelve years of her career in healthcare. Women in Product Management

Developing Product Management Confidence

bpma ProductHub

These words couldn’t be more relevant to product management. Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction. Product Management Product Marketing Product Strategy

Measure the Immeasurable: Beyond Vanity Metrics

Speaker: Sari Harrison, Product Management Instructor, Product School

B2B Product Manager Magazine April 2019

Proficientz – Product Management University

The B2B Product Manager Magazine April 2019 is now available. If your perception of portfolio management is that it’s more advanced or involved than traditional product management, it may be time to reconsider. Blog: High-Octane Product Management.

Introverted and a Product Manager

The Product Bistro

One thing that is crucial to success in Product Management is the ability to communicate. Yet, as a solid introvert, who hates crowds, and large gatherings, I have been quite successful in Product Management. product management styleA common perception is that you must be an extrovert to be a good communicator. I will admit that it isn’t […].

What do Product Managers Want From Their Bosses?

Mind the Product

What is the job of a product leader? How should a Head of Product, a VP of Product, or a Product Team Lead behave? Many articles have been written on this subject, most of them either by product consultants or people holding one of the above titles.

Product Management is Simple, but Very, Very Hard

Mind the Product

At its core Product Management is about making choices between countless possibilities to deliver value to the end user while meeting organisational goals and constraints. Indeed, this is the single most difficult feat in product management. Back to product management.

Product Analytics, Prioritization, and Decision-Making - What We Can Learn from Einstein and Drucker

Speaker: Nils Davis, Principal, NPD Associates

As a Product Manager, a big part of your job will always be to balance which features to develop, and which to scrap. And sometimes the most important feature for selling your product is one that customers never end up using.

Product Management like a Golf Swing

The Product Bistro

One day, I was musing about the job of product manager, and what differentiates a good product manager from an okay one, and an analogy sprung to mind. product management essentialsThink about a golf swing. There is the addressing of the ball, the back swing, the forward swing, and ultimately the follow though. When you are teaching […].

Product manager or product maker?

Lead on Purpose

When you think about the title ‘product manager’ … Continue reading → Leadership Product Management Purpose leader product builder product maker titleTitles have a way of morphing over time. In some cases, they improve and become more popular. At times, because of the acts of certain, often high-profile, individuals, titles can lose value.

Women Succeeding in the World of Product Management

Product Management Unpacked

They became my female role models and heroines – strong, intelligent problem-solvers who used their feminine skills to their advantage,” says Kate Hare, Chief Product Officer at Photobucket, to Women 2.0 , a media and tech industry leader in gender equality.

Would-Be Product Manager’s Instruction Manual

Product Management Unpacked

People often describe a product manager as “CEO of the Product.” This sounds appealing, but the reality is that product managers don’t have a CEO’s level of authority over everyone who contributes to making a product successful. Product.

Harness Your Product Data: Better Understanding User Behavior Across Channels and Devices

Speaker: Kate Owens and Megan Bubley, SpotHero, Diana Smith, Segment, and Erin Franz, Looker

As a product leader, you are tasked with collecting and synthesizing your customer’s interactions with your product.The great news is that there are many tools used across your company which collect unique parts of your user’s journey.

The Secret Product Management Framework

The Secret PM Handbook

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “productmanagers. We’ll start with a box labeled “Product.” (It’s Product manager =? Product Owner.

Product Management is Like Cooking

The Product Coalition

careers product-management workThe better you are, the less you follow a recipe and the more you experiment with new methods Continue reading on ProductCoalition.com ».

Why ProductCamp is so Valuable for Product Managers

Mind the Product

It reinforces that, in the product world, we all face similar challenges, regardless of our industry. The person who gets the call when things are not going so well is generally the product person on the team. The product role can be isolating, and ProductCamp shows me I’m not alone.

Hello Product Managers!

The Secret PM Handbook

And since "your customers" is actually everyone in the organization, as well as the people who buy and evaluate your product, you have to be very flexible, and be able to hold multiple viewpoints in mind at the same time. appeared first on The Secret Product Manager Handbook

The Complete Predictive Analytics Lifecycle for Application Teams

Speaker: Sriram Parthasarathy, Senior Director of Predictive Analytics, Logi Analytics

But what steps should product managers take to add predictive analytics to their applications? Applications with predictive analytics are able to deliver massive value to end users.