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Common technical hiccups in your product analytics that are easy to spot

Mixpanel

You can spend all the time in the world devising a thoughtful, nuanced analytics strategy for your product analytics, but if your event tracking isn’t set up behind the scenes just how you need it, some (or all) of your data might be rendered far less helpful than you’d like. As they say—garbage in, garbage out. Event stuttering.

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20 Top Product Management Books for 2021

Alchemer Mobile

If you’re in digital product management, 2020 has been a roller coaster. Going back to basics to find inspiration has been one way expert product managers adjusted their strategies to meet rapidly-shifting consumer needs. Best Product Management Books. How to Build Habit-Forming Products. The Lean Product Playbook.

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Don’t Miss These Speakers at #mtpcon San Francisco

Mind the Product

Mind the Product returns to Davies Symphony Hall in San Francisco on July 16-17 and promises to be one of our best product conferences yet, with a leadership forum, more workshops, more networking events around the conference, and more fun than ever before. Sarah Tavel, General Partner at Benchmark. Tom Coates, Co-Founder of Thington.

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My Biggest Takeaways?—?Being a Product Manager at an Early Stage Startup

The Product Coalition

Being a Product Manager at an Early Stage Startup In my previous article , I reflected on a few things that I would tell myself if I could travel back in time and the concept of “three waves of changes.” In this post, I want to talk about the three most important lessons I have learned so far as a Product Manager at a startup.

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How to Deal With Unknown Unknowns in Project Planning

Amplitude

This is a guest post from Dillon Forest, cofounder, CTO & product manager at RankScience. One litmus test for this: if you’re working on your product and you hit a roadblock, and you can’t find a satisfactory answer to your question on Stack Overflow. Do some user research.

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Behavioral Data and the Modern Data Stack: Privacy, Building Your Stack, and What’s Next

Indicative

Behavioral data enables companies to build better products and experiences for their customers. That starts with the cloud data warehouse (CDW), which serves as the center of the Modern Data Ecosystem and opens up a broad range of use cases, including Product Analytics. Where the industry is headed.

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How to design a referral program

Andrew Chen

They have big advantages over paid marketing channels, in that you give your CAC to your users, who then spend it within your product, as opposed to handing it over to Google or Facebook. A successful referral program can be 20-30% of your acquisition mix, as one of several acquisition loops. The history of the referral program.