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How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
If there’s one AI tool that should be impacting your product discovery work right now, it’s AI prototyping. Tools like Lovable , V0 , Bolt , Replit , Base44 , and Magic Patterns feel like magic. If you haven’t tried any of these tools before, I strongly encourage you to do so. So feel free to use your tool of choice.
We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. I started my career as a software engineer. How are we building production-quality software? I think that was in 2004. What does that mean?
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In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.
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The smartphone app has become the front line of financial competition. Any banking app that feels generic, uninspired or offers little real value is already lagging behind. Because todays users wont waittheres always a smarter, faster and more useful app waiting to take itsplace. Amazon reshaped retail with customerfocus.
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An interactive guide filled with the tools to turn your data into a competitive advantage. From search engines to navigation systems, data is used to fuel products, manage risk, inform business strategy, create competitive analysis reports, provide direct marketing services, and much more.
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Speaker: John Ragsdale, Vice President of Technology Research for TSIA
As enterprise technology firms are in the midst of a rapid transition from on-premise to cloud technology, product development, sales, implementation, and support strategies are obliged to follow suit. Join us on June 22 at 12 EDT for a webinar led by TSIA’s distinguished vice president of technologyresearch, John Ragsdale.
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