To build a durable SaaS business, rethink your product roadmap

Gainsight

By revamping their product strategy, companies can lower the cost of customer acquisition with low-touch onboarding strategies and also increase revenue retention with stickier products, helping to unlock new ways to scale up and sustainably grow revenues. Influence user behavior.

Developing a Thorough Understanding of Atomic Roadmapping Habits

ProductPlan

Are your roadmapping habits holding you back? Clear’s advice proves useful for product managers to implement his philosophy into their own atomic roadmapping habits. And for product managers, it’s important to develop your own atomic roadmapping habits. .

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The Roadmap Battle Royale

The Product Coalition

NAVIGATING THE NATURAL TENSION AMONG STAKEHOLDERS This is the first in a series on product roadmaps. The first post describes why roadmaps matter and who relies upon them. The roadmap is much more than a directive document that tells teams what to do by when.

Integrating Xero With WatchMojo: Taking Invoice Input Processes To The Next Level

Bain Public

During their time working together, WatchMojo looked to us, to help them uncover opportunities, explore pain points and optimize their production process. For four years, they are used reliably by dozens of our users on a daily basis."

Roadmaps Are Dead! Long Live Roadmaps!

Speaker: Bruce McCarthy, Co-Author of Product Roadmaps Relaunched and Founder of Product Culture

Join Bruce McCarthy, co-author of Product Roadmaps Relaunched, as he discusses the best ways to innovate your product roadmap. So that it reflects your customers’ needs while simultaneously and accurately communicating your products strategy and vision.

37 Roadmap Tips to Align Stakeholders

ProductPlan

There are many ways to build a roadmap and many types of roadmaps you can make. Roadmaps for sales and marketing tout new functionality and minimize the time spent on technical debt and scalability. But while each roadmap for a specific audience serves a particular purpose, there are times when we need everyone to gather together and agree on a singular vision for the product. Creating a roadmap that works for everything and everyone may feel like an impossible task.

4 Ways to Prioritize Your Product Roadmap

Izenda

Customers demanding new features. For product managers, determining what’s a priority in your product roadmap can seem more daunting than the actual work. Here are 4 proven methods to help you prioritize your product roadmap. How well does it improve the user’s efficiency?

The Problem with Long-Term Roadmaps

The Product Coalition

Spanning up to 24 months of planned features and functionality, long-term roadmaps are a conventional staple in development offices. and roadmaps keep your software on track. Here, we explain the problem plaguing long-term roadmaps. Roadmaps prescribe deadlines and features.

How Advantis Credit Union Uses In-App Mobile Surveys to Drive Product Roadmap and Improve App Ratings

Apptentive

In the banking and financial industry , the best place to gather customer feedback is typically in the app stores. This indirect and difficult-to-track method used to be the primary way Alkami clients listened to and engaged with their mobile customers.

What is a Product Roadmap?

Gainsight

A product roadmap is a high-level, visual representation of the direction your product offering will take over time. A good product roadmap will provide your colleagues and stakeholders with the “why” behind your product and should serve the following purposes: Lay out the overarching strategy. Serve as a starting point for discussions on various options and scenarios. Maps are a fundamental part of our lives therefore, a product roadmap isn’t exactly a new concept.

How B2B Product Managers Can Align with Sales On The Product Roadmap

Userpilot

How can product managers align with sales teams to build product roadmaps that deliver on customers’ needs? The answer is yes if feature requests from existing customers consume too many resources and stifle innovation. Customer support. Customer advisory boards.

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What’s the Difference Between Product-Centric and Customer-Centric

ProductPlan

Product-centric and customer-centric approaches shift the emphasis away from pure technology innovation and project-based management. Customer centricity. Customer centricity, on the other hand, emphasizes the customer , full-stop. Customer-Centric Examples.

Why is Idea Management Important?

ProductPlan

Every employee, customer, prospect, or partner has ideas, even when they’re canceling their subscription. The entire product community—staff, partners, customers, prospects, and even analysts and members of the media—all might have ideas worth considering. A Precursor to Roadmapping.

How to Announce UI Updates to Your Customers and Drive SaaS Product Growth

Userpilot

Every SaaS company implements UI updates from time to time, but how should they announce UI updates to customers without overwhelming them? In this article, we’ll share actionable tips on how to announce product updates to your customers to drive product growth.

The Benefits of Collaborative Discovery and Pre-Wiring Your Roadmap

Bain Public

a pre-meeting) stakeholders to ensure the prioritized solutions will work for the user as well as the business, it is highly unlikely that your desired product outcome will be achieved. market validation, customer listening, A/B testing, prototype, alpha release).

Product Management vs. Product Operations: What’s the Difference?

ProductPlan

Product management owns the product roadmap, and their most important stakeholder is the product’s users/customers. The bread and butter product management tasks are prioritizing , evolving product strategy , and managing the product roadmap.

Customer Focus Examples and Ways to Improve Your Company’s Customer Focus

Userpilot

Looking for customer focus examples to inspire your company toward being customer-centric? This article will not only show you examples but also reveal strategies for being fully customer oriented. A customer-focused culture prioritizes customers over products.

Effective Product Transformation Planning for the New Year

ProductPlan

And finally, customers eagerly await the benefits of the shift. Remarkably, the COVID crisis accelerated the importance and availability of digital customer-facing touch points by five years. A well-formed roadmap is your best ammunition to create space and respect.

NPS+: 5 Steps to Get More Out of NPS Surveys

Apptentive

NPS surveys changed the way businesses gauge customer experience and are still widely used today. Over the past two decades, advancement in digital technology and our understanding of customer behavior have changed many aspects of the corporate approach to customer loyalty and emotion.

2022 Budgets: Where to Put Your Resources

ProductPlan

They’re also investing in activities that help them better understand their market and customers. Of course, we’d be remiss, not to mention the value of having a purpose-built roadmapping tool in your product stack. Customer Surveys. Budgeting season is upon us.

Customer-Led Growth: What Is It and How To Implement a Customer-Led Strategy in SaaS?

Userpilot

Why should you adopt a customer-led growth strategy in your SaaS? Is it possible to increase user engagement by focusing on a customer-led growth strategy and hit the metrics you are hoping for? Five steps to implementing the customer-led strategy in SaaS companies.

Lessons from LTP Digital 2022: Adopting a Product-Led Company Culture

ProductPlan

Those who transition or are thinking about transitioning can expect better financial results from developing a product that provides customer value. A company culture around transformation and providing value to customers needs to be established first. Start Roadmapping!

Gathering Feedback From Unengaged Customers, Featuring Brian Tan

ProductPlan

Customer feedback is the lifeblood of customer-centricity. It’s impossible to create and improve products without understanding customers’ experience, especially when customers have unengaged and do not provide feedback. Customers Tools and Resources Roadmaps

Marketing Data Insights: How To Collect Data and Improve Customer Experience

Userpilot

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. Generally, marketing data are public and private sources of information about customer behavior.

How to Create Your Product Roadmap in 2020 (5 Templates Included)

The Product Coalition

Product Roadmaps are some of the most important product tools. Learn how to create your product roadmap in 2019, including 5 templates you can get inspiration from. Roadmapping is one of the unsung heroes in the product arena. Perfect your roadmapping skills by learning from the examples below! The Principles of Creating a Product Roadmap 1. That said, a Product Roadmap is a good tool to actually anticipate mistakes.

How to Use Feedback to Improve Mobile Customer Experience in 4 Steps

Apptentive

From adding features to modifying the user interface, the directions you can take your mobile app are endless. With infinite choices and limited bandwidth, how do you decide what to prioritize when it comes to improving your mobile customer experience?

How to Create Your Product Roadmap in 2019 (5 Templates Included)

The Product Coalition

Roadmapping is one of the unsung heroes in the product arena. The principles of creating a Product Roadmap First of all: as PMs, you are assumed to hold an ability to improvise. That said, a Product Roadmap is a good tool to actually anticipate mistakes. Roadmaps can also help you establish commercial awareness within a particular sector, as you have to make a case for potential customers and the way to attract them. What should we include on a Product Roadmap?

Concept Review

ProductPlan

Concepts that get the green light from stakeholders advance to the roadmap for development. 4 Steps to a Prioritized Roadmap. Once you have the green light to build a new feature or product, here are four steps to ensuring you have a prioritized roadmap : Step 1: Gather Actionable Data.

What Are Customer Touchpoints and How To Identify Them? [Examples Included]

Userpilot

Do you know that customer touchpoints can exponentially influence product growth ? They can contribute to every stage of the customer journey and uncover insights into customer relationship management. Group customer touchpoints by using the Pirate metrics framework.

Use This Framework to Unblock Your Product Roadmap

Gainsight

We recently had the opportunity to join Gainsight for a webinar about Finding Friction in Your User Journey and How to Fix It. One of the key aspects of fixing user friction is understanding how to prioritize that work along with things like new feature development. The list is compiled from customer feedback received from sales, success, and support teams, as well as opportunities and improvements identified from our internal research and analyses.

10 Key Customer Success Roles and Responsibilities for SaaS CS Managers

Userpilot

Since customer success roles are relatively new, companies don’t always have a clear idea of what responsibilities are appropriate for a customer success manager (CSM). Customer success ensures customers get their desired outcome when using your product.

NPS+: 5 Steps to Get More Out of NPS Surveys

Apptentive

NPS surveys changed the way businesses gauge customer experience and are still widely used today. Over the past two decades, advancement in digital technology and our understanding of customer behavior have changed many aspects of the corporate approach to customer loyalty and emotion.

How to Collect More In-App Feedback (and What to Do With It)

Apptentive

Your customers are already on their phones – meet them where they’re at through in-app feedback collection. This eliminates the amount of steps customers have to take to give you feedback, which further increases the number of people willing to give you that feedback.

How Organizations Approach Enterprise Digital Transformation

ProductPlan

As your customers look at their smartphones as their primary tool to shop, get entertainment, and keep in touch with friends and family, they expect the same experience in all aspects of their life. Those changes might be immediately apparent to customers, or they may be behind the scenes.

Customer Feedback Analysis: How To Analyze Feedback Data and Act on It?

Userpilot

Have you ever wondered how customer feedback analysis can help you improve your product and reduce churn? The amount of feedback you get from customers is meaningless if you do not analyze the data. Tag NPS responses to assess the reasons behind customers’ scores.

2022 Budgets: Where to Put Your Resources

ProductPlan

They’re also investing in activities that help them better understand their market and customers. Of course, we’d be remiss, not to mention the value of having a purpose-built roadmapping tool in your product stack. Customer Surveys. Budgeting season is upon us.

Product Feedback: What It Is, Why It Matters, and 7 Steps to Success

Apptentive

Customers want to be heard. Product feedback is the ideal way to hear from specific customers and understand their needs before they move to one of your competitors. Proactively gathering feedback allows you to quickly identify and solve their pain points.

Lead with Context, Not Control

ProductPlan

For example, let’s say you have a disgruntled customer bugging you to add a new feature. directing them to write up user stories based on sales team and customer services notes. (2.) A theme-based roadmap articulates the initiatives that need prioritization.

How to Use Customer Feedback as a Sales Tool

The Product Coalition

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price.

How to Improve Product Adoption: Proven Strategies for Product Managers

Apptentive

Product adoption is a key piece of any successful customer acquisition strategy or onboarding program. Product adoption refers to the way in which customers embrace and use a product. Product adoption is key to customer retention. More customer lifetime value (CLV).