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Who is Marty Cagan: Background, Books, Product Management Tips, and More

Userpilot

Throughout his rich career, Marty has worn numerous hats within modern software product organizations, transitioning between roles involving product management, software development, product marketing , user experience design, and general management, among others. Let’s look at each of his books in detail.

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Top 7 UX Research Agency in 2023

UX Studio: Product Management

Including UX research in any UX project is crucial for all businesses with any digital platform. This is great news, but finding the best UX research agency can be challenging for companies in need. To help you find the right match we collected the best UX research consultancies you can work with. . Competitor Analysis.

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Top Cross-Platform App Development Companies in 2020

The Product Coalition

To help you make a better-informed decision about your future technology partner, we’ve conducted market and industry research in order to define the best cross-platform app development companies. The hybrid apps built by Brainvire Infotech always look intuitive, user-friendly, beautiful, and unique. You might wonder?—?why for 2020.

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13 Best Product Management Books to Read in 2021 – Product Manager Must-Reads

Userpilot

Product-Led Onboarding by Ramli John and Wes Bush is a new book about how to implement user onboarding for the ultimate customer retention. The Mom Test by Rob Fitzpatrick is the ultimate guide to talking to customers as a product manager and includes sample scripts and questions you can directly use in your customer interviews.

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Gibson Biddle – Wicked Hard Decisions at Netflix

Mind the Product

In 2002, Netflix went public. There was a major anthrax scare in 2002, making people afraid to open their mail. Gib explains that most decisions that were made throughout their journey were not difficult, as they were able to A/B test most things. Gib also urges you to obsess over your customers. Frame the Stakes.

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The Ultimate Conversation Design Course Guide

UX Planet

Following this example, Inga Café-Ruoff published an updated 2002 list on the VTG publication, called, “ The Ultimate List of Conversation Design Courses ”. The goal of this post is to provide facts, links, pricings, and compiled feedback (when available) for the courses that are active today (or soon!), as of the last month of 2023.

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Product Managers Deal With New Wrinkles In Marketing Skin Care Products

The Accidental Product Manager

Botox was first approved for cosmetic use back in 2002. Some customers prefer a longer-lasting treatment because it means that they’ll have to get fewer injections. In order to meet this market need, the Botox product managers are testing a new higher-dose version of Botox that may last longer.