Intercom, Inc.

SEPTEMBER 22, 2020

This was one of the defining moments that inspired the creation of HubSpot back in 2006. But there needs to be a clear vision and purpose – a “why” so to speak. Even with a clear vision, like HubSpot’s permission-based inbound marketing, forging the path for a new category is no easy feat. We really put our backs into it.

Inbound 211

Inbound Outbound Reporting Tools Customer Experience 211

UX Planet

JANUARY 16, 2024

In this article, we’ll uncover the common branding mistakes that have haunted both enterprises and small ventures. They believe so strongly in their vision that they assume it’s universally appealing. Survey to identify gaps in the market and opportunities for differentiation. Twitter: X The social network was founded in 2006.

Branding 88

Branding User Testing Product Research Data Visualization 88

ProductPlan

SEPTEMBER 8, 2021

By unpacking Amazon’s product strategy, we endeavored to see whether or not the company stayed true to its core vision and mission when put to the ultimate test. Then in 2006, Amazon added AWS to the product mix. For Amazon, speed is a critical competitive differentiator. The role of Amazon product managers. Day 2 is stasis.

Product Strategy 64

Product Strategy User Testing Strategy Technical Review 64

Product Talk

FEBRUARY 8, 2017

By 2004, Microsoft was already announcing that they didn’t want to support it anymore, and by 2006 they ended support for it. The opportunities we choose to go after are what differentiate us in our market. This is one of Microsoft’s worst products. It was their follow-up to Windows 98. It was launched in June of 2000.

Product Research 100

Product Research Research Software User Testing Reporting Tools 100