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Tips for Rewriting a Digital Product

Roman Pichler

A digital product is commonly redeveloped for two reasons: It has accumulated too much technical debt or its technologies are outdated, but the product is still needed—be it to generate revenue, support other revenue-generating products, or automate business processes and increase productivity. Take Microsoft Office as an example.

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How Lemonade flipped the insurance model and became a unicorn through a data-informed culture

Mixpanel

MAU, or Mobile Apps Unlocked, is a gathering of 2,500+ leaders from top mobile brands around the world that takes place every spring in Las Vegas. Mixpanel was one of the first tools the team purchased in their very early days, and has been a required training during new hire onboarding ever since.

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6 Things Product Managers Can Do with Qualitative Research

ProductPlan

Carlos founded Product School in San Francisco in 2014. You need to know what feelings your product evokes in users as much as you need that full Google Analytics report. Useful for breaking into brand new markets. App store reviews: Sometimes the qualitative data comes to you! What is Qualitative Research?

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Lemonade at MAU: One Unicorn’s Take on Building a Data Informed Culture

Mixpanel

MAU, or Mobile Apps Unlocked, is a gathering of 2,500+ leaders from top mobile brands around the world that takes place every spring in Las Vegas. Mixpanel was one of the first tools the team purchased in their very early days, and has been a required training during new hire onboarding ever since.

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Gainsight PX founder Mickey Alon on using your product as a vehicle for growth

Intercom, Inc.

Product-led growth (PLG) has been embraced by SaaS companies of all sizes as a scalable approach to growing a business, but it is especially appealing in times of economic uncertainty and soaring acquisition costs like we’re experiencing today. And for today’s guest, Mickey Alon , that’s the best way to run a sustainable SaaS business.

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Product Strategy: Learnings from Slack’s Rapid Ascent

ProductPlan

Slack began as a humble internal communication tool for a failed online game and ended up the fastest growing SaaS. In just a few short years, the business messaging app Slack established itself as a communication hub. Its reputation as a fun work app that unifies people, by organizing searchable information in channels.

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Behind Every Great Product

svpg

This is very common in large companies, and in this model, the product manager is really a project manager and roadmap administrator. Their code base had diverged and it was extremely slow and costly for Microsoft to be implementing Word separately for each platform: Windows, DOS and Mac. The product manager can do his or her job.