Mixpanel

JULY 21, 2023

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. The Mixpanel homepage circa 2014. This is the new look and feel that we wound up with How did we get there? What should a website do?

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Mixpanel

JULY 21, 2023

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. The Mixpanel homepage circa 2014. This is the new look and feel that we wound up with How did we get there? What should a website do?

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

UX Studio: Product Management

OCTOBER 2, 2023

They play an essential role in creating fascinating websites that engage users and appealing branding that leaves a lasting impression. Notable clients in our portfolio include Google, Netflix, Cisco, The United Nations World Food Programme (WFP), and other brands from around the world like from New York or San Francisco.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

Intercom, Inc.

AUGUST 20, 2020

What I tell people – particularly when it comes to brands – is that I see myself as like a consumer-facing anthropologist. The brand was very popular on Instagram and went viral around 2014, before there were many brands on Instagram. You can be described as many things. The fallout from hyperstimuli.

Research Software 243

Research Software Technology Telecommunications User Testing 243

Mind the Product

MAY 25, 2018

The output from a product in a box game, where we imagined how we would position the product if it was on sale in a supermarket. JustGiving was a well-known brand, but firmly associated with registered charities. 2014 – Testing and Growing the Team. It’s not that different from the current design. Build a community.

User Testing 111

User Testing Weak Development Team Onboarding KPIs Customer Experience 111

Usersnap

JULY 18, 2022

The shape, position, and color help distinguish action menus above the user interface (UI). The buttons became more popular after Google released material design principles in 2014. The floating action button gives a set of positive actions. Make it match your company brand (colors, fonts, etc.),

Feedback Software 52

Feedback Software Research Software User Testing Customer Feedback 52

Intercom, Inc.

APRIL 22, 2019

If you go back to 2014, when we were building that part of our product, it was kind of the Wild West back then as far as browser extensions go. I imagine you guys have gotten positive feedback on that. As I always say with regards to Philly, “The product is much better than the brand.” Rick : Yes, absolutely.

Customer Experience 156

Customer Experience User Testing Analytic Tools Feedback Software 156

Userpilot

SEPTEMBER 15, 2023

In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. Get feedback on different messaging and ads to find which resonates. How brands use concept testing: Todoist conducted 30-minute interviews with users to validate a new feature.

User Testing 99

User Testing Feedback Software Product Research Analytic Tools 99

The Product Coalition

FEBRUARY 6, 2020

User expectations and pressure on companies have increased: they must be present in multiple channels, generate personalized content and positive user experiences in each of these channels. To meet these expectations, companies had to shift their marketing focus from creating brand awareness to managing customer relationships and life cycles.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

Intercom, Inc.

JULY 1, 2019

“Most importantly, subscription businesses enable you to think about marketing as a function of delivering customer success” This shift moves us from brand promiscuity to brand loyalty. A cool new messaging app getting to 1m users is the new normal. You never choose razor blades again. How do we retain customers?

User Testing 223

User Testing Customer Experience Onboarding KPIs Magazine 223

Intercom, Inc.

FEBRUARY 1, 2018

How did you get yourself into that position? Rachel: In 2014 and 2015, Slack had this incredibly growth, but it was growth off a small base, based off very early adopters. If you have a brand or advertising campaign and you’re working with an external agency, you just bring them right into a shared Slack channel.

User Testing 174

User Testing Marketing Research Software Feedback Software 174

Intercom, Inc.

APRIL 26, 2018

Adam: In the years that have passed since the book originally came out in 2014, how has your thinking about habits evolved? There haven’t been any changes since the book came out in 2014. Adam: Often, this framework can tilt too far in a way that isn’t positive for long-term users. Maybe one hand will go up, and that’s it.

User Testing 223

User Testing Research Software Product Research Weak Development Team 223

svpg

SEPTEMBER 30, 2016

Hate mail started streaming in from everywhere - including emails directly to Bill Gates who would forward them on to the team with messages like "this is depressing MSFT's stock price. This contributed to what was in 2014, before the move to streaming, a roughly $20 billion business. It’s also clearly not a project manager.

Reporting Tools 160

Reporting Tools Analytic Tools Customer Experience Technical Review 160

Business of Software Conference

MARCH 11, 2020

ML : [singing] Happy birthday to you… DC : And it was the four year anniversary I left we left September 30th 2014 and HubSpot went public. You know that was fun times and so by the time I sort of Drift to fast forward I was obsessed about some trends that were happening; one of them was messaging. Like what does a brand mean?

CTO Coach 52

CTO Coach Weak Development Team User Testing Customer Experience 52

Business of Software Conference

JULY 20, 2020

And the idea was you found an attractive position in an attractive industry – we used to teach this stuff – and then you would throw up entry barriers like crazy and protect that position for a long time. And my argument has been for some time that’s great if you can find one. We had arcade games.

Weak Development Team 75

Weak Development Team Reporting Tools Research Software Data Visualization 75

Roadmunk

DECEMBER 21, 2017

Marc: I’m one of the founders of Hotjar, and we started back in 2014. We realized that all that free usage was actually having quite a positive effect the number of users who were subscribing. This early-access list launched in July of 2014 and by August we already had close to 20,000 emails.

Feedback Software 55

Feedback Software Analytic Tools User Testing Customer Feedback 55

Andrew Chen

MAY 28, 2019

You can follow and message Li on Twitter if you have thoughts about the piece. In 2014, the first season of Serial aired, considered to be the first breakout podcast, with its narrative audio journalism drawing in 5M downloads in the first month. It was originally published on a16z.com. A taxonomy of consumer podcast apps.

Analytic Tools 93

Analytic Tools Research Software Feedback Software User Testing 93