Remove 2014 Remove Feedback Loop Remove Product Research
article thumbnail

Method to the Product Madness

The Product Guy

Guest Post by: Terri Boshoff (Mentee, Session 9, The Product Mentor) [Paired with Mentor, Nis Frome]. When I joined Wetu in 2014, I was the 7th employee, we had just over 100 companies using our software, we were exclusively available in Africa, and the product was already 5 years old. In most companies, this process is ongoing.

article thumbnail

Systems Thinking and its Relevance to Strategic Planning in UX Research

UX Planet

In the field of UX research, Systems Thinking can bring many benefits to strategic planning, allowing for a broader and more integrated view of the user ecosystem. Feedback loops: a system’s outputs affect its inputs, creating loops. Considering the broader social, cultural, and environmental context of product use.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Minimum Viable Products: Why You Should Test before Investing in Ideas

The Product Coalition

Minimum Viable Products: Why You Should Test Before Investing In Ideas Let’s analyze the advantages of MVP-based software development. If you look into the problem carefully, you’ll see that all the relevant reasons for failure : changing requirements, weak arrangement, insufficient investment and test activities?

article thumbnail

What we learned moving sales and product upmarket together

Intercom, Inc.

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. To fix it, we had to change how we worked with our product team. Trial and error: adding sales input to the product roadmap.

article thumbnail

6 Things Product Managers Can Do with Qualitative Research

ProductPlan

Carlos González de Villaumbrosia has over 10 years of experience building teams and digital products in the US, Europe, and Latin America. Carlos founded Product School in San Francisco in 2014. Today, the company is the global leader in product management training with 20 campuses worldwide and a live online campus.

article thumbnail

Product-Led Growth: The Ultimate Guide for Software Companies

Userpilot

Product-led growth is one of the big SaaS buzzwords. Our ultimate guide explores what PLG is, how it differs from different growth strategies, and why product-led growth matters for SaaS businesses. Finally, we look at a few examples of successful product-led businesses. It hinges on the idea that a good product promotes itself.

article thumbnail

12 Benefits of Product-Led Growth for SaaS Companies

Userpilot

There is a lot of buzz around product-led growth. TL;DR Product-led growth is a GTM strategy that prioritizes the product as the main driver of customer acquisition, activation, adoption, and account expansion. PLG companies can spend less on customer acquisition also because of product virality inherent in some SaaS products.