Intercom, Inc.

FEBRUARY 25, 2019

At the end of every calendar year, we look back and look at all the product we shipped in that year. It’s a sense of pride for us in the product team. Through one calendar year with a product measuring team of about 30 people, we had shipped over 100 things. We decided 2016 was going to be the year of invention.

Onboarding KPIs

Intercom, Inc.

JUNE 14, 2018

Looking for an example of a happy, high performing product team? Now the Vice President of Product at Business Talent Group , she has honed her expertise into a set of best practices and published them in two books: UX for Lean Startups and Build Better Products. Laura: Metrics one of thing people often ask about.

Weak Development Team

Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

Analytic Tools

Mind the Product

JANUARY 13, 2020

I’ve been working in digital products for 15 years and, throughout this time, I’ve found that product management has many faces. You can be a one-man orchestra going from ideation to monitoring or you can be writing specs on a specific scope, within a large product. one ops and one product manager).

Onboarding KPIs

The Product Coalition

MARCH 11, 2021

We’ve expanded our principles to reflect Brian Balfour’s better-defined “New Age Growth”, and adopted Product Thinking to unlock huge A/B tested conversion, retention and AOV uplifts. And one day, I got a call from my amazing ex- boss Lavi to tell me an interim role had opened up in Gousto’s Menu Tribe to be a Product Lead there.

Product Research

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. After I had left, we started to see that we had product-market fit. Growing beyond word of mouth. It was very successful.

User Testing

Intercom, Inc.

FEBRUARY 10, 2022

Talk to the people who are trying to help you use their product the best you possibly can. And then, they wonder why there are onboarding problems and use problems and all these sorts of things. And that’ll help with the whole onboarding and utilization and adoption and all these sorts of things. So, talk to your reps.

Reporting Tools

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? SaaS product marketing is the strategies and tactics applied to software products and apps to create demand and drive the adoption and retention of said product by the end-user. What is SaaS product marketing?

Feedback Software

Userpilot

SEPTEMBER 20, 2021

It’s called product-led growth. The key is helping users realize the ongoing value of a product as quickly as possible. Product-led growth helps users experience the product for free first and then upgrade to a paid plan. The two pricing models for product-led growth are a free trial or freemium.

Analytic Tools

The Product Coalition

APRIL 28, 2020

The moment we talk about maximising the user experience with a software product, there are 3 words that do the rounds?—?customization, It’s the other two words that matter more to a software product maker and marketer. Those are the powerful tools available to gently nudge a user towards higher product engagement.

Customer Experience

The Product Coalition

JUNE 15, 2020

One of the latest buzzwords in the Product world is ‘Product Led-Growth.’ And does focusing on a product-led growth strategy make you a Growth Product Manager? Let’s examine this “new” trend… What Does Product-Led Growth Mean? around the product as the largest source of sustainable, scalable business growth.”

Onboarding KPIs

Userpilot

JANUARY 29, 2021

An excellent user engagement strategy can have a ripple effect on what product marketers’ care the most about: Make your users see the value of your product and its features during the free trial. Stop users from only signing up and then never using the product. Converting large numbers of trial users into customers.

Customer Experience

Userpilot

JANUARY 12, 2024

It helps product managers motivate teams to action, impress stakeholders, and quickly derive actionable insights. A practical example of a funnel chart usage In this example, a funnel chart displays an onboarding or signup process. Onboarding funnel analysis in Userpilot. Its use cases include: Comparing products or categories.

Data Visualization

Userpilot

AUGUST 27, 2020

The term was coined by Bangaly Kaba during his time leading on growth at Instagram between 2016 and 2018. If you’re a SaaS product manager, those kinds of numbers will have you on the edge of your seat. Maybe you failed to cater to their segment in your onboarding. I started using more and more features. I used polls.

Analytic Tools

Userpilot

APRIL 30, 2021

Look for an agency with expertise in your chosen channel, a solid productized services model, excellent customer service and reasonable prices. Userpilot has put on the Product Drive summit , for example, and this has both increased our profile in the SaaS world and driven leads. Healthy boundaries. Digital Olympus.

Research Software

Aptrinsic

OCTOBER 6, 2017

Data, Engagement, and Experimentation Note: This article covers Chapter 14 of the “ Mastering Product Experience:How to Deliver Personalized Product Experiences with Product-led Go-to-Market Strategy ” book written by the Aptrinsic team: Nick Bonfiglio, Mickey Alon, and Myk Pono. Please don’t forget to like and share.

Analytic Tools

Usersnap

JULY 18, 2021

“A customer support is a range of customer services to assist customers in making cost effective and correct use of a product. It includes assistance in planning, installation, training, trouble shooting, maintenance, upgrading, and disposal of a product.” Guiding customers through onboarding-workflows. August 2016.

User Testing

Gainsight

DECEMBER 23, 2019

At Pulse 2016, SaaStr’s Customer Success for Start-ups track was one of the most popular series of sessions in the entire conference. This is a transcript of a really valuable panel featuring Jason Lemkin , Christina Shen , Adam Strong , and April Oman. How complicated is your product? Adam Strong: Thank you.

Customer Experience

Business of Software Conference

OCTOBER 23, 2019

Bruce McCarthy, Founder, Product Culture. In this talk Product guru Bruce McCarthy arms you with his battle-tested approach to prioritizing your most critical initiatives that will increase your organization’s focus by increasing confidence in your prioritization decisions. Also I wrote this book on product roadmaps.

Customer Experience

Product Talk

DECEMBER 6, 2023

Opportunity solution trees help product teams chart the best path to their desired outcome. Opportunity solution trees help product teams chart the best path to their desired outcome. – Tweet This In this article, we’ll cover what an opportunity solution tree is, the benefits of using one, how to create one, and so much more.

Data Visualization

Mind the Product

JANUARY 15, 2018

The median product is dying a slow death. If that seems like an overstatement, then the fact of the matter is that if usage rates are declining, a product is probably – not necessarily, but probably – in trouble. You can either try and make changes to your product, or give up on it. Is Usage Actually Down?

Onboarding KPIs

Andrew Chen

NOVEMBER 1, 2018

The same skills needed to grow new products can be used both to evaluate new startups to invest in, and once we’ve invested; to help them grow. My previous background up to that point was in user acquisition and ad tech, and I was making the pivot to consumer products. There was a lot to learn. This term dominates.

Onboarding KPIs

Mind the Product

NOVEMBER 19, 2019

Here, I’d like to share the lessons I’ve learned from my years working as a product manager, focused on growth. In modern tech companies, growth teams and growth product managers are becoming common, although all product managers aim to deliver business growth within their sphere of influence.

User Testing

Bryce York

NOVEMBER 27, 2016

Sean also popularized the term product/market fit and coined the term growth hacking. The one metric that matters for marketing today is simple: GROWTH. The following is based on notes taken from Sean Ellis’ talk at StartCon 2016 in Sydney, Australia. The days of traditional interruption marketing are dead.

Research Software

Business of Software Conference

FEBRUARY 10, 2020

Whilst VP, Digital Product & Strategy for Small Business at JP Morgan, Isa observed that the bank branches that were most profitable were ones with the most engaged people. My dad was like a 58 year old healthy, productive citizen like went to church, paid his taxes, and was happily married to my mom. And that was really cool.

Reporting Tools

Userpilot

JUNE 19, 2023

There’s no magic number when it comes to conversions, but knowing B2B SaaS funnel conversion benchmarks can benefit any SaaS product manager. At least you’ll have something to aim for, and it will motivate you to take practical steps that drive product growth. Sales strategy ( product-led vs sales-led ).

Research Software

Business of Software Conference

AUGUST 1, 2019

Read on below to find great talks about: Optimising for Product-Market Fit. Last time: At #BoS2018, the founder of Silicon Valley’s buzziest startup spoke about how he adopted and adapted Sean Ellis’ product-market fit survey at Superhuman. This Year: Customer Onboarding – The Key To Happy Customers.

Feedback Software