freshtrax

AUGUST 20, 2019

As the venue for the quickly approaching Rugby World Cup (RWC) in September 2019 and 2020 Olympic Games, Japan is gearing up for a great influx of inbound travelers. Q: btrax was lucky enough to help ADARA’s market launch event in 2017. Why did ADARA decide to enter the Japanese market at that time?

Travel 53

Travel Data Visualization Seminar Reporting Tools 53

Intercom, Inc.

JULY 11, 2019

Michael: Most people listening probably think of HubSpot as this inbound marketing company. We coined the term way back in 2006 when we founded the company, and a lot of our story, historically speaking, has been around marketing. Then a few years back we started building a CRM, which has done really well in the market.

Customer Experience 188

Customer Experience User Testing Research Software Customer Feedback 188

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. – lie beyond the realms of this article but one thing is clear: this market is HUGE. Strategy first, technology second.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Userpilot

JULY 19, 2021

The study showed that companies that get customer success right prioritize technologies that improved customer experience. More than two-thirds of marketers responsible for customer experience compete solely based on customer experience, according to the 2017 Gartner Customer Experience in Marketing Survey. Conclusion.

Analytic Tools 98

Analytic Tools Research Software Reporting Tools Customer Communications 98

Intercom, Inc.

AUGUST 12, 2021

Early in 2017, Dan joined the speech analytics startup TalkIQ, which would later be acquired by Dialpad, as their CEO. So, I’m well-versed in go-to-market motions, customer support, customer success, sales, and I think I’ve probably had every role under the sun along the way so far. Bobby: That’s great.

Analytic Tools 223

Analytic Tools Data Visualization Customer Experience User Testing 223

Business of Software Conference

JULY 26, 2016

Shawn Anderson & Shane Corellian: Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy: Why “Customer First” Fails & What To Do About It. Rahul Vohra: The Product-Market Fit Engine. Tom Adeyoola: Why Your ‘Brilliant’ Technology Fails To Have Impact.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Business of Software Conference

MAY 21, 2020

Alex Yang: The company where we work builds technology to fight global poverty. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you. These days we primarily focus on inbound channels and by far our biggest inbound channel is stack overflow.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

DISQO

MARCH 6, 2020

Incumbent companies across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. It requires teams to gain insights directly from consumers through experimentation and prototyping, align to the actual wants and needs of the market, and accelerate time-to-market.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

Intercom, Inc.

MAY 10, 2018

When you have a market that’s so big, where do you start? Adam: You wrote a great piece in 2017 outlining an economy where startups are getting cheaper to build but more expensive to grow. Andrew: Brian Balfour was previously the VP of growth at HubSpot, which invented inbound marketing and a bunch of other important concepts.

User Testing 224

User Testing Customer Experience Onboarding KPIs Customer Feedback 224

Intercom, Inc.

OCTOBER 29, 2020

And so I worked with a whole bunch of companies in technology and financial services, consumer goods, helping them on things like growth strategy, developing new products, M&A. billion, and we grew the company from about a $5 billion market cap, which is not a small company, to over $50 billion in market cap.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

Andrew Chen

MAY 14, 2018

When you have a market that’s so big, where do you start? Adam: You wrote a great piece in 2017 outlining an economy where startups are getting cheaper to build but more expensive to grow. Andrew: Brian Balfour was previously the VP of growth at HubSpot, which invented inbound marketing and a bunch of other important concepts.

User Testing 71

User Testing Customer Experience Onboarding KPIs Data Visualization 71