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Maximizing Insights by Leveraging the Benefits of Integrating Market Research and User Research

The Product Coalition

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. This happened when I started to learn about UXR for the very first time back then in 2020.

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Freemium to Premium: How Companies Nudge You To Upgrade

The Product Coalition

According to a 2020 study by the Human-Computer Interaction (HCI) conference on user experience and ad placement, ads are strategically placed, interrupting your learning flow just as you are feeling a sense of accomplishment. For example, Duolingo’s daily streak system encourages consistent learning.

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Steps and Checklists For Launching a Product: Product Marketing Managers Guide

Userpilot

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Market Research. Go-to-market strategy. Advertising.

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Why Professional Services Must Embrace Change — and Product Management Best Practices

DISQO

While it’s no secret that services businesses have undergone a massive transformation over the past five years, I foresee these changes reaching a critical inflection point in 2020. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”. Outcomes Over Hours.

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How Customer Insights Are Shaping Tech for 2021

Centercode

We’ve often described modern technology as highly sophisticated, highly connected, and continuously iterative. The rapid-fire changes of 2020 didn’t change that — in fact, it brought those qualities into sharper relief. It highlighted both the reliability of technology and its shortcomings.

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Why Professional Services Must Embrace Change — and Product Management Best Practices

DISQO

While it’s no secret that services businesses have undergone a massive transformation over the past five years, I foresee these changes reaching a critical inflection point in 2020. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”. Outcomes Over Hours.

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Why Professional Services Must Embrace Change — and Product Management Best Practices

DISQO

While it’s no secret that services businesses have undergone a massive transformation over the past five years, I foresee these changes reaching a critical inflection point in 2020. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”. Outcomes Over Hours.