Remove 2022 Remove Customer Satisfaction Remove Differentiation Remove Positioning
article thumbnail

Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Let’s have look at what product positioning actually is, what it involves, the benefits of effective positioning, the strategies you can employ, and the risks of ignoring all the wisdom in this article.

article thumbnail

Why customer engagement is the key to business growth in 2022 and beyond

Intercom, Inc.

According to the International Data Corporation (IDC) , 65% of global GDP will be digitalized by 2022, and investment in digital transformation (DX) continues to grow. As a result, digital technologies are being seen as the critical differentiators they are. Read more ?.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital Customer Experience: How to Thrive in 2022

UX Studio

Did you know that customers pay 4.5x more if they receive a positive customer experience (CX)? Furthermore, companies that provide great customer experiences grow 5x faster and bring in 5.7x It’s no longer an option to offer your customers mediocre digital customer experience. Reduced customer complaints.

article thumbnail

Why Digital Customer Success Is Crucial in 2023 and Beyond

Gainsight

Digital CS is a key differentiator that can help companies win new business and scale efficiently to get a competitive edge. Good digital customer experience can improve customer retention rates. Work Smarter With Intelligent Customer Experiences Going forward, the role of AI will be pivotal to DCS.

article thumbnail

New Product Launch Checklist: How to Plan a Successful Launch

Userpilot

An effective product launch checklist includes the following: Define your target audience and build out your user personas. Conduct market research to identify competitors and determine avenues for product differentiation. Craft your product positioning statement. How you can differentiate your product from the competition.

article thumbnail

How customer support can keep up with customer expectations

Intercom, Inc.

A 2017 Fortune article, “Those Annoying Chatbots Can Save Business Billions,” highlighted research findings that chatbots could help customer service teams save more than $8 billion by the year 2022. Yes, that’s a lot of money, but what happens to all of the customers that these businesses “annoy” along the way?

article thumbnail

2022 Customer Service Quality Benchmark Report: A roundtable on support strategies for the year ahead

Intercom, Inc.

For the last couple of years, the pandemic has forced organizations to adapt and make changes in how they grow, provide support, and retain customers around the world. And in doing so, businesses have had to look critically at support as a differentiator and core business value driver. Declan Ivory , VP of Customer Support at Intercom.