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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams. However, these early efforts faced significant limitations.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams. However, these early efforts faced significant limitations.

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Insights from the CDH Benchmark Survey: How Are Teams Adopting Discovery Habits?

Product Talk

I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” If you missed the first one on product success and team satisfaction , be sure to start there.

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Ask the Community: What’s a Mistake You Made Early in Your Continuous Discovery Journey?

Product Talk

Because discovery involves changing the way you work on an individual, team, and even company level, it’s all too easy to make mistakes and missteps. If you’ve already begun to develop continuous discovery habits, maybe one of these stories will remind you of something you’ve experienced somewhere in your journey.

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Your Clear Guide to Mobile App Localization: Best Practices + Use Cases

Userpilot

In fact, 52% of users have abandoned a mobile app due to poor localization , and over 60% of B2B buyers say theyll choose a localized product over a more expensive one in a foreign language. Analyze geo/language distribution in analytics tools like App Store Connect. High churn may signal poor cultural or linguistic alignment.

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Top Userflow Alternatives of 2023 (In-Depth Comparison)

Userpilot

Which are the best Userflow alternatives in 2023? If you’re after the answer to this question, here’s our in-depth comparison of 4 different user onboarding platforms : Userpilot Appcues UserGuiding Chameleon Let’s check out which of them offers the best features for your use case and the most competitive pricing plans!

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5 Reasons Why Product Managers Need to Understand Content Management Technology

The Product Coalition

We manage everything from product launch, forecasting, planning to product marketing and sales and when things change drastically Product Managers are expected to be agile and stay on top of technology tools to save the day. Therefore, it is crucial for every product team to manage and deliver quality content in order to remain alive.