Remove Advertising Remove Branding Remove Certifications Remove Product Marketing
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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.

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15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

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How to Drive Product-Led Growth

BrainMates

You can be a product-led organisation without implementing a product-led growth strategy, but it is hard, if not impossible, to implement the other way around. It’s also essential to understand how product-led growth differs from growth driven by marketing or sales functions.

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Anatomy of a Product Disaster: Quibi

The Product Coalition

Chatter online was cautiously positive, with many projecting a tough fight in a space already dominated by big name brands, but Quibi was armed with many reasons to be optimistic. Find your product-market fit. You need to know where your product will sit in the market. Perfect your go-to-market strategy.

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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

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HubSpot Integrations: How to Power Up Your CRM As a SaaS!

Usersnap

Engineers can even earn a HubSpot certification which allows them to use their APIs confidently. You can search within the Hubspot marketplace categories for integrations focused on productivity, marketing, finance, and customer service. Integrate Advertising into HubSpot. Which Tools does HubSpot Integrate With?

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Implement This Customer Engagement Strategy and Your Users Will Not Get Enough of Your Product

Userpilot

You can incentivize feature adoption for your most active customers with medals that show they mastered a particular product area. Hubspot has pioneered this approach with its certification program. These programs work to utilize the networks of your most engaged customers and provide a platform for them to advocate for your product.