Userpilot

NOVEMBER 21, 2022

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager?

Product launches 87

Product launches Product Research User Testing Research Software 87

Product Innovation Educators

JUNE 12, 2023

First, how can product managers establish processes to enable their teams to succeed? Processes include forums to sync with different members of your team and other teams, forums to get leadership alignment, ensuring high quality of deliverables, and OKR planning. Then go into more depth around the phasing of the product launch.

User Testing 93

User Testing Customer Feedback Customer Experience Product Management 93

Userpilot

JUNE 3, 2022

In this era of product-led growth, product marketing can’t be ignored. SaaS companies are increasingly investing in product marketing to stand out in a competitive market with effective product launches , positioning, and improved product experiences. Best product marketing conferences and events.

Research Software 86

Research Software Analytic Tools Feedback Software Data Visualization 86

Userpilot

MARCH 8, 2022

Experience in e-commerce, subscription, marketplace, and retention-focused products. She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.

Technical Advisors 109

Technical Advisors Product Research Analytic Tools User Testing 109

Intercom, Inc.

DECEMBER 16, 2019

A survey from ITSMA and ABM Leadership Alliance found that 45% of marketers report seeing at least double the ROI compared to traditional marketing. Source: ITSMA and ABM Leadership Alliance ). These channels often include email, direct mail, phone, events, and live chat. Customer-centric approach to growing revenue.

Reporting Tools 189

Reporting Tools Research Software Marketing Customer Experience 189

PMLesson's Ace the PM Interview

APRIL 25, 2022

This was ultimately a lot of free advertising for Spotify who get the added bonus of social proof—if Spotify is cool enough for your friends, why don't you have a subscription yet? Anecdotally, I saw the campaign advertised in my own inbox and social media feeds. Tell me about a time when you influenced a product roadmap.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Pragmatic Marketing

NOVEMBER 14, 2018

Op-eds are quickly becoming a timely source of product information for online consumers to encounter, and provide marketers with more opportunities to instill thought leadership. So how does a product marketer craft the perfect, shareworthy op-ed online? This is one of the biggest challenges for product marketers.

Magazine 70

Magazine Article Advertising Blog 70